Alex Gilev
Head of Design
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About
Leading product design and UX strategy for the next-generation governance platform for Creative Worlds, partnering closely with the CEO, former Creative Director at Google DeepMind, to shape the product vision and investor-facing prototypes that contributed to securing $3M in initial funding. Shaping human-first AI workflows that preserve human voice, authorship, and creative control, positioning AI as an assistant while keeping human decisions at the center of the creative process. Designing the product experience around mapping, protecting, and expanding valuable creative IP, turning scripts, archives, creative codes, permissions, and decisions into a dynamic source of truth with provenance and ownership attached.
Experience
Head of Design - LiquidXO - New York (Remote)
(2025-12)
- Leading product design and UX strategy for the next-generation governance platform for Creative Worlds, partnering closely with the CEO, former Creative Director at Google DeepMind, to shape the product vision and investor-facing prototypes that contributed to securing $3M in initial funding.
- Shaping human-first AI workflows that preserve human voice, authorship, and creative control, positioning AI as an assistant while keeping human decisions at the center of the creative process.
- Designing the product experience around mapping, protecting, and expanding valuable creative IP, turning scripts, archives, creative codes, permissions, and decisions into a dynamic source of truth with provenance and ownership attached.
- Collaborated with Academy Award-winning director Alfonso Cuarón (Harry Potter and the Prisoner of Azkaban), filmmaker Spike Jonze, and David Droga (founder of Droga5), translating the processes and needs of world-class creative leaders into product concepts, workflows, and experiences.
- Designed product experiences and prototypes demonstrated to Chanel's creative leadership, generating interest in Liquid XO's approach to protecting and expanding premium creative worlds; translating insights from pilots and work with SM Entertainment into scalable platform capabilities.
Founder - Agentic UI - Miami, FL (Remote)
(2025-05)
- Founded and designed Agentic UI, a scalable, deterministic, LLM-ready design system for AI-native products, adopted by 300+ designers, establishing reusable interaction patterns and system guardrails for consistent agentic experiences.
- Created 30+ foundational components and reusable UX patterns for complex AI experiences, applying design-system expertise developed through large-scale work for Harvard Medical School and Silicon Valley Bank to establish scalable architecture and interaction standards for emerging agentic interfaces.
- Developed an intent-driven approach to agentic interfaces, shifting navigation from traditional feature-based dashboards toward experiences organized around monitoring, orchestrating, and delegating, simplifying interaction with complex multi-agent workflows.
- Established scalable system foundations grounded in Gestalt principles, human-centered AI, progressive disclosure, and explainable interaction patterns, validated through feedback and design reviews with professionals from Google DeepMind to balance AI autonomy with human control, clarity, consistency, and trust.
Head of Design - O.XYZ - Doha, Qatar (Remote)
(2024-10 - 2025-04)
- Drove product-led growth strategy across Origin, Ocean, Operators, and OSOL, standardizing design language that increased active adoption by 50% and reduced churn through consistent UX.
- Designed and launched Ocean, the world's fastest AI Search Engine, reaching 130k+ TestNet users and securing media recognition (Forbes) through frictionless onboarding and growth loops.
- Built Origin as a central identity and wallet system that enabled monetization through NFT management and retention-driving authentication flows (voice login).
- Managed external design partners while aligning cross-functional teams on OKRs and business goals to accelerate user acquisition and engagement.
Principal Designer - Boston Children's Hospital - Boston, MA
(2023-02 - 2024-10)
- Strategized and designed CyranoHealth, a first-of-its-kind immersive medical training app for the Apple Vision Pro in collaboration with Apple. Featured by Figma, Apple, Boston Globe, FastCompany.
- Led cross-functional teams in developing a user-driven UX strategy and Design for MedTutor AI, an LLM-powered tutoring application that guides healthcare learners through complex medical cases. Awarded $100,000 grant from the National Institute of Health.
- Directed the design for Vaccines.gov, a high-stakes CDC contract, creating an accessibility-first design system prioritizing inclusivity. Conducted over 80 usability tests and provided visual direction, ensuring critical information was easily accessible to all audiences. The platform successfully handled over 50-60 million user visits per year, delivering critical pharmacy information nationwide.
Staff Product Designer - Silicon Valley Bank - San Francisco, CA
(2022-06 - 2022-12)
- Led the UX strategy and design for a new banking service, streamlining complex account management for Sequoia Capital, enabling the management of over 1,000 startup accounts and increasing operational efficiency by 30%.
- Led ongoing mission-critical bank projects, collaborating closely with veteran product managers and directors to align strategies and deliver tactical design solutions.
- Designed the SVB Go Back Office Notifications and Account Management Platform, leveraging stakeholder management to collaborate with senior leadership and product teams. Ensured alignment of business goals with user needs through inclusive design workshops, resulting in a reduction in manual tasks and higher satisfaction scores from the users.
Staff Product Designer - DailyPay - New York, NY
(2021-02 - 2022-05)
- Established a scalable design system within 1 month, enabling faster experimentation and supporting the launch of a new product that won Best HR Tech Award (2024).
- Conducted 50+ user interviews to design a new B2B service, unlocking operational growth through seamless payroll API integration.
- Optimized customer support flows via A/B-tested design improvements, improving agent efficiency by 40%, directly impacting partner retention.
Lead UX Designer - Coder Technologies - Austin, TX
(2020-07 - 2021-01)
- Translated complex product requirements into user-focused designs for the platform with over 40M open-source downloads, aligning product vision with user needs, which directly contributed to securing government contracts with the U.S. Air Force and Navy.
- Reduced design inconsistencies across projects by 50% by standardizing components and creating a shared design library.
- Launched a project management initiative that balanced short-term design fixes with long-term objectives; this approach facilitated a 20% increase in project delivery speed while ensuring alignment with company growth targets.
Founding Designer - Backbone - Boulder, CO
(2017-05 - 2020-06)
- Led redesign of Backbone PLM that attracted major clients (Stitch Fix, Allbirds, Warby Parker) and helped secure $20M funding, positioning company as one of Boulder's "Best Startups."
- Designed prototypes that accelerated investor buy-in and shortened sales cycles.
- Built and coached design team of 4, instilling growth mindset and scalable design practices.
Senior UX Designer - Fantasy Interactive - San Francisco, CA
(2015-12 - 2016-04)
- Led UX strategy and crafted user flows for the first version of Twitter Analytics, driving improved data accessibility and insights for millions of users.
- Designed the Texas Teachers certification platform, streamlining the pathway for over 80,000 educators to earn their certification.
- Conceptualized and defined MasterClass's first mobile design language, with 2 million active users at the time of launch, with a focus on premium user experience and superlative user interface design.
Freelance Consultant - 30kstrategy - Miami, FL
(2011-10)
- Led product design and front-end development for Synapse Social, a Jeff Bezos-backed research intelligence platform, translating complex research discovery and personalized feeds into a responsive desktop and mobile experience while supporting strategic partnerships with the University of Miami.
- Partnered with Wander.com to audit and optimize their upcoming AI search platform, ensuring a seamless user experience that balanced trust, transparency, and growth outcomes in a competitive market.
- Led the redesign of the Owner's Dashboard, creating data-driven workflows that helped property owners price correctly, act on insights, and maximize revenue potential—driving both owner retention and marketplace liquidity.
- Strategized and designed the "Netflix for Traders" platform for Chart Fanatics, a ground-up (0–1) project that launched a brand-new service from concept to completion. Enabled rapid market entry within 7 weeks after project completion, resulting in securing 3 major partnerships with leading trading platforms, including Apex Trading and eToro.
- Delivered actionable UX strategies that aligned with Wander's broader monetization and acquisition goals, improving transparency and strengthening long-term trust with high-value property owners.
Education
Professional Certificate - Product Management - Stanford (2022-01 - 2022-10)

