Marketing Ops & Technical Consultant - Freelance - Remote
(2026-01)
Selected Clients: Engagements included SaaS and marketing firms. Projects averaged 2–4 months in duration.
- Automated the client testimonial pipeline using Testimonial.io, decreasing turnaround time by 40% from collection through CEO outreach and marketing asset preparation.
- Built project documentation systems in Notion — meeting note structures, project organization frameworks, and intake workflows to improve operational visibility for clients.
- Coordinated stakeholder communications and managed deliverable timelines across 6+ concurrent client engagements, ensuring on-time project delivery.
Co-Founder - The Exit Collective - Remote
(2025-06)
- Designed and launched email campaigns that doubled engagement rates from 4% to 7% by aligning send cadence with Instagram content strategy and social initiatives.
- Led multi-channel onboarding strategy for new community members — automated welcome sequences for both Slack members and newsletter subscribers with targeted engagement touchpoints.
- Engineered Zapier automation infrastructure, including Slack bots for community engagement, approval process notifications, and automated Notion project workflows.
- Analyzed campaign KPIs (open rate, CTR, unsubscribe rate, conversion) to optimize content strategy and improve send-time performance.
- Managed Instagram content strategy and post scheduling using Canva and Buffer; created downloadable templates and implemented them on the community website.
Full Stack Engineer III - Calendly - Remote
(2021-05 - 2025-01)
Promoted from Full Stack Engineer II, Oct 2022
- Designed and executed A/B tests on digital messaging, CTAs, and onboarding flows — contributing to a 9% increase in customer retention and a measurable reduction in accidental signups.
- Developed digital experiences optimized for engagement by leveraging user behavior tracking and actionable product analytics, contributing to a 6.3% improvement in engagement metrics.
- Partnered cross-functionally with Product, Engineering, and Data Analytics to scope experiments, define KPIs, and support rollout planning to ensure successful MVP delivery.
- Created and refined Jira tickets with clearly defined acceptance criteria to ensure alignment with project goals, stakeholder expectations, and company OKRs.
- Monitored controlled feature releases, ensuring quality and delivering a positive user experience at scale.
Senior Software Engineer - The Home Depot - Atlanta, GA
(2017-05 - 2021-05)
Promoted from Software Engineer, Sep 2020
- Collaborated with cross-functional teams to develop data-driven internal tools with a focus on operational efficiency and user insights reporting.
- Led legacy application migration that reduced page load time by 16.4%, improving app reliability and enabling more accurate downstream user behavior tracking.
- Ensured accuracy and integrity of datasets through comprehensive testing protocols, supporting reliable analytics and reporting pipelines.
- Mentored and onboarded 10+ engineers through structured documentation and technical walkthroughs, reducing onboarding time and strengthening adoption of engineering standards.
