Andrew Dobbie

Commercial leader with 20+ years across adult beverage, wine, spirits, and broader CPG, combining national account leadership, category management, distributor execution, and retail buying-side expertise. Known for building growth plans that align suppliers, distributors, and retailers while improving sales, margin, assortment, pricing, forecasting, and portfolio performance. Strong fit for director-level sales, category, and commercial development roles requiring analytical rigor, cross-functional leadership, and three-tier system fluency.

Director, Spirits, CBD & THC at United States Beverage (2025-08 – 2026-01)

• Led strategic growth across emerging regulated categories, managing distributor partnerships, national accounts, and portfolio execution in complex three-tier environments.
• Built executable commercial plans tied to budgets, sales objectives, forecasting, and retailer alignment; recognized by executive leadership for strong judgment, financial discipline, and market credibility.

New Business Sales Director / Chain Account Director at Rogue Ales & Spirits (2021-04 – 2025-07)

• Directed chain development and multi-state account execution across 30+ states while leading teams spanning non-alcoholic, export, and spirits channels.
• Expanded Dead Guy Whiskey and Rogue canned cocktail distribution through new placements, stronger buyer relationships, and year-over-year growth in both volume and value.

Pacific Northwest Regional Manager at Quintessential Wines (2023-05 – 2024-01)

• Oversaw distributor performance, KPIs, and chain execution across four states for a 72-brand, 500-product portfolio, balancing supplier priorities with local market realities.
• Delivered positive year-over-year Q4 growth across all addressable segments through sharper planning, accountability, and field execution.

Category Manager, Wine & Spirits at Rouses Markets (2020-06 – 2021-03)

• Owned end-to-end strategy for a $110MM+ category, including pricing, margin, assortment, promotions, private label, whiskey council leadership, and specialty allocation procurement.
• Improved sales and gross profit while strengthening assortment discipline and buyer-side decision making across a 64-store chain.

Assistant Director / Category Manager, Adult Beverage at Lucky's Market (2016-04 – 2020-05)

• Progressed into broader leadership while managing roughly $30MM in sales, leading a team of three, and supporting 40 store openings across 12 states.
• Built private and control label programs from source to shelf and managed 6,000+ items across pricing, ranging, promotional programming, and analytics.

Head of Purchasing / Sales & Marketing Manager at Roadtown Wholesale Trading Ltd. (2009-02 – 2015-12)

• Held full P&L-oriented commercial responsibility across procurement, wholesale, retail, logistics, and supplier management for a large Caribbean portfolio business.
• Reduced SKU duplication by 50%, improved product availability by 10%, automated reporting and logistics workflows, and renegotiated shipping and commission structures to improve revenue performance.

Anthropology / Fine Art – SUNY Potsdam