Digital Marketing & Content Strategy Leader
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I am a content and marketing strategist who builds digital experiences that connect audiences to brands. I specialize in developing the full strategy, from creative direction and SEO to hands-on execution in CMS platforms and marketing automation tools. I thrive at the intersection of content, UX, and data, using analytics to craft campaigns that are both compelling and effective. My focus is on creating cohesive systems that drive growth and engagement.
A content and marketing strategist who specializes in orchestrating digital execution within complex environments. Acting as the central hub between marketing, design, compliance, and development teams, I translated vague directives into fully-realized digital experiences. My core strength is synthesizing data and tools from various departments to troubleshoot, optimize, and ensure cohesive project completion.
I am a proactive problem-solver, skilled in managing CMS ecosystems and leveraging martech to bridge functional gaps and drive tangible results.
Bachelor's Degree - Creative Writing
Bachelor's Degree - Italian
GPA: 3.87
August 2013 - May 2017
