Salesforce BA
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As a principal business analyst , Ashwini has a proven track record of building and scaling high-impact applications most recently at Workday. She is known for her collaborative approach and strong interpersonal skills, which are key to her success in gaining alignment and driving complex initiatives forward.
Her areas of expertise include stakeholder management, collaboration with business operations leads, Sales/CX leadership and various engineering teams to design appropriate systems solutions to scale processes, deep experience in managing CRM-related projects end-to-end, from requirements gathering through delivery and adoption, Business UAT, Demo and Presentation skills.
She has Managed three M&A integrations across Accounts, Opportunity Management, Partner, and Customer Center systems. Led complex data migrations, process harmonization, and system consolidation to integrate acquired entities. Ensured platform alignment and seamless operational continuity post-acquisition.