Bridget Engen
Consumer and Market Research Insights
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About
Over 18 years of experience in CPG companies, focused on consumer/product insights and innovation, transforming consumer needs into product solutions for Fortune 100 company and National food brand. Deep understanding of consumer motivations and behaviors and aligning to business objectives. Trusted partner to brand teams.
Build and lead effective teams as well as work collaboratively across functional areas to learn and partner on challenges. Passionate about solving problems through identifying new ways of thinking, bringing others into the process, and experimenting with innovative approaches.
Experience
Over 18 years of experience in CPG companies, focused on consumer/product insights and innovation, transforming consumer needs into product solutions for Fortune 100 company and National food brand. Deep understanding of consumer motivations and behaviors and aligning to business objectives. Trusted partner to brand teams.
Build and lead effective teams as well as work collaboratively across functional areas to learn and partner on challenges. Passionate about solving problems through identifying new ways of thinking, bringing others into the process, and experimenting with innovative approaches.
Education
MBA with a marketing emphasis
