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Cherry Mae Sitones

Cherry Mae Sitones

MARKETING

Talent
PHMember since May 5, 2026
Email Campaign Strategy & ExecutionLead Nurturing & Customer Journey MappingEmail Copywriting & Content PlanningAudience Segmentation & TargetingCampaign Performance Tracking & OptimizationCRM & Email Marketing Tools (Mailchimp, ActiveCampaign)A/B Testing & Conversion OptimizationDigital Marketing & Social Media Management
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Email Campaign Strategy & ExecutionLead Nurturing & Customer Journey MappingEmail Copywriting & Content PlanningAudience Segmentation & TargetingCampaign Performance Tracking & Optimization

About

Results-driven Email Marketing Specialist with a strong background in marketing management, digital campaigns, and customer engagement. Experienced in creating and executing email marketing strategies that nurture leads, increase conversions, and build long-term client relationships. Skilled in audience targeting, campaign optimization, and performance tracking to drive measurable business results.

Experience

Marketing Manager at Superyacht Academy in Asia and the Pacific Corp (2022-07 – Present)

  • Planned and executed email marketing campaigns to promote courses, nurture leads, and drive student enrollment
  • Developed targeted messaging and content strategies aligned with customer journey stages
  • Monitored email campaign performance (open rates, click-through rates, conversions) and optimized for better results
  • Integrated email marketing with social media and digital campaigns for a cohesive marketing strategy
  • Built and maintained strong relationships with clients and students through consistent communication
  • Led overall marketing strategy, ensuring alignment across email, social, and advertising channels

Marketing Staff at Superyacht Academy in Asia and the Pacific Corp (2019-07 – 2022-07)

  • Assisted in executing email and social media marketing campaigns
  • Created and managed marketing content for customer engagement
  • Responded to inquiries via email, social media, and phone, improving response efficiency
  • Maintained customer databases for marketing outreach and communication
  • Supported campaign tracking and reporting for performance analysis

Education

Juris Doctor (JD) – University of Southern Philippines (2024-07)

Bachelor of Public Administration – Cebu Normal University (2014-07 – 2018-07)

Skills

MARKETING

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