Courtney Vigliotti

I am a current undergraduate honors scholar at the University at Buffalo, where I am actively working towards earning a Bachelor of Science degree in Business Administration with a specialized focus in Marketing and Human Resources as well as a minor in Communication. With a background in leadership, team building, creative thinking, and sales acceleration, I have solidified my skills in fostering collaboration and optimizing results.

The driving factor behind furthering my education comes from the long-term goals I have set for my career. My aspirations lie in Marketing related positions within the entertainment industry. I have been highly involved in the arts for over a decade and want to take my passion to the next level with a career that supplies me with both a fun and rewarding work environment!

University at Buffalo Honors College Buffalo, NY

Social Media Marketing Intern, August 2024 – Present

• Design engaging flyers for 15+ school events, adhering to University at Buffalo Marketing Department branding standards
• Collaborate with the Program Coordinator to create, promote, and organize social, professional, and educational events for honors scholars
• Compose and edit weekly email campaigns to promote events, speakers, and scholarships to a community of 1200+ honors scholars

Cox Media Group West Babylon, NY

Intern, May 2024 – August 2024

• Assisted the digital marketing and sales teams in developing effective client advertising strategies using SEO, display retargeting,

PPC, and radio ads, gaining insight into daily operations

• Represented sponsors and promoted WBAB & BLI at social events twice a week across Long Island, including client locations,

festivals, and concerts

• Gained hands-on experience with Adobe Audition & Premiere, vCreative, WideOrbit, ArcXP, Social News Desk, Meta Business

Suite, and Nielsen while expanding skills in audio, radio, social media, and video editing

University at Buffalo; Orientation, Transition, and Parent Programs Department Buffalo, NY

Welcome Weekend Leader, August 2023 & 2024

• Collaborated with fellow welcome weekend leaders to organize and execute University at Buffalo’s new student welcome,

supporting a cohort of 4000+ incoming students

• Provided invaluable assistance to students serving as a knowledgeable resource for inquiries regarding campus amenities and the

Buffalo area, fostering a supportive environment to student success

• Organized events, conducted information sessions, and led campus tours ensuring a seamless transition for new students and a smooth start to their academic journey

Cloud Nine Ice Cream & Cereal Bar Shift Lead Manager, May 2021 – February 2022

Smithtown, NY

• Managed daily store operations, including cash handling, inventory management, key holding, scheduling, ice cream machine maintenance, and customer service
• Spearheaded the implementation of Door Dash and online ordering, providing customers with the convenience of ordering at their leisure on up-and-coming food delivery platforms
• Developed and executed Instagram and TikTok marketing strategies, attracting 300+ new followers per platform and garnering

1,500+ likes per post, boosting brand visibility

University at Buffalo Honors College, State University of New York

Major: Bachelor of Science in Business Administration – Marketing & Human Resources June 2026

Minor: Communication GPA 3.41/4.0

Honors: Pride of New York Scholarship, Dean’s List: Spring 2023 - Present