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Dale Viger

Global marketing strategist | Integrated campaigns

Talent
Concord, Contra CostaMember since October 7, 2025
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About

I have been working in marketing for 15 years working with clients and managing their multi-million dollar integrated global marketing campaigns. I work with and manage 3rd party vendors to execute strategic and targeted activity to meet the clients’ KPIs. This requires me to have strong project management skills to ensure all internal and external deadlines were met.

My experience includes demand generation (driving engaged traffic to their website), lead generation (producing contact details of target audience by promoting gated content), and awareness (thought leadership activity). I have extensive knowledge and experience in digital, print, and OOH.

I was drawn to this opportunity as this would allow me some growth by taking my current expertise to the next level while also tackling new challenges with an exciting, dynamic company. I believe my extensive experience in project management as well as partner/team management would be a great addition to the team.

Experience

Focused on strong project management and effective communication to ensure efficient and timely delivery. I pride myself on building strong partner relationships with clients and vendors to achieve marketing objectives by building and executing effective media campaigns, within budget, to meet overall KPIs. Motivational leader who has a passion for collaboration and teamwork with a focus on mentorship for growth.

Education

Bachelors degree in Business Admin from CSU, Sacramento

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