Dan & Mariam Mestas

Results-oriented Senior Sales and Operations Leader with over a decade of experience in B2C and B2B. Expertise in building and managing teams exceeding 125 members, driving revenue growth across multiple industries, particularly construction. Developed effective systems and processes to hire and train high-performing sales teams, contributing to over $400 million in revenue generation. Seeking a growth-focused company prioritizing product quality and customer satisfaction.

General Sales Manager​08/2013 – Current

Xtreme Restoration – Dallas, TX

• Restored residential and commercial properties through comprehensive rebuilding efforts, emphasizing quality and client satisfaction.
• Executed bathroom and kitchen remodels featuring custom high-end finishes, including natural stone counters and walls, designed by in-house professionals.
• Delivered custom solar projects with tailored mounting solutions for off-grid applications, addressing specific client needs.

Director of Sales​02/2025 – 02/2026

TriSMART Solar LLC – Dallas, TX

• Initiated first internal sales team for TriSmart Solar, hiring and developing from scratch 12 contractors who sold over $7M in solar contracts within 2.5 months.
• Sold over 400 backup batteries in 3rd quarter – a 300% growth from prior year; total sales $114M sold in Q2 & Q3 combined.
• Optimized sales team performance through hiring, training, and implementing customer retention and referral strategies, enhancing overall sales effectiveness.
• Developed comprehensive hiring, onboarding, and training system for rapid growth of sales organization, incorporating AI sales training library to improve training outcomes.

CEO and VP of Sales​09/2018 – 03/2024

Blue Sky Roofing and Solar – Dallas, TX

• Drove sales through quarterly sit-downs with each sales rep, resulting in 30% average growth per rep each quarter.
• Orchestrated and opened 5 successful sales offices in Denver CO, Colorado Springs CO, Dallas TX, Houston TX, and Rancho Cucamonga CA, each with its own P&L.
• Defined position metrics as 'baseball stats' and initiated company-wide competition with incentives, recognition, and awards.
• Exceeded all expectations by training sales to underpromise and developed operational processes to achieve job completion from intake in under 30 days.
• Developed strong partnerships with manufacturers and suppliers by negotiating pricing down 30% per install.
• Launched multiple marketing campaigns using social media ads through A/B testing; acquired leads at 30% the cost of traditional canvassing.
• Used EOS to build and manage levels of leadership by implementing scorecards and weekly accountability meetings.
• Launched B2B sales and cold call marketing doing re-roofs in CO & TX. Primarily TPO and EPDM both ballast and mechanically fastened, some poly-elastomer coatings. Upsold tapered foam solutions.

Area Sales Manager​11/2015 – 06/2018

Capital Connect – Dallas, TX

• Managed full-cycle hiring process, including ad placement, interviews, and onboarding of new sales staff to build a high-performing team.
• Led team to generate 2,400+ total accounts; achieved 140 personal accounts in a single summer.
• Delivered daily in-office training and ongoing field coaching to improve team performance and close rates.
• Organized and led 'blitz' travel sales campaigns to enhance competition and motivate team, resulting in increased production.
• Developed and organized summer sales team for top reps to travel, increasing intensity and minimizing home distractions for improved focus.
• Sold and installed smart home equipment, cameras, home security systems both wireless and wired.

Regional Sales Manager​02/2011 – 09/2014

ASAP Roofing – Denver, CO

• Generated business through door-to-door prospecting, secured contingent contracts, educated customers on insurance process, negotiated contracts, and collected payments, driving customer engagement and satisfaction.
• Achieved $13.5M in annual revenue (~$19.36M adjusted) in down line, marking best year in revenue my last year.
• Promoted to Regional Manager traveling 75% overseeing three offices (Denver, Indianapolis, Dallas); managed multilocation operations and sales teams.
• Developed and launched 'storm chasing' sales unit targeting high-damage, low-competition markets, executing 2-month project cycles across multiple cities to capture new revenue opportunities.
• Negotiated scope of work with insurance adjusters to maximize customers return.

Bachelor of Arts: I/O Psychology​04/2008 – 12/2012

Metropolitan State University of Denver – Denver, CO

2 published researched papers on cognitive biases

Religious Mission

LDS – Santiago, Chile | 01/2009 – 12/2010

• Served voluntary religious mission
• Helped build temp houses during earthquake of 2010
• Learned to read, write and speak fluent Spanish