Danny Rojas

Senior NetSuite and ERP engineer with 10+ years of NetSuite experience and a career foundation in accounting and financial operations. Hands-on in platform architecture, configuration, customization, integrations, analytics, troubleshooting, and production support. Builds scalable solutions with SuiteScript, SuiteFlow, SuiteBuilder, SDF, SuiteTalk, SuiteQL, saved searches, and SuiteAnalytics, while translating Finance and Operations requirements into maintainable technical designs.

Experienced across Financials, Order to Cash, Procure to Pay, Inventory, Order Management, Fixed Assets, revenue recognition, manufacturing, and month-end processes, with end-to-end ownership from discovery and testing through deployment, documentation, training, and support.

ERP Consultant at RedDev Technology (2023-04 – Present)

Freelance

• Own hands-on architecture, configuration, customization, debugging, deployment, and ongoing support of NetSuite solutions using SuiteScript 1.0/2.x/2.1, SuiteBuilder, SuiteFlow, SuiteTalk, SDF, and SuiteQL.
• Design and support integrations connecting NetSuite with Shopify, Braintree, HubSpot, Softbase, 3PL providers, and other external platforms through middleware, APIs, and custom solutions.
• Build advanced saved searches, SuiteAnalytics content, SuiteQL queries, and financial and operational reports that improve visibility and support business decision-making.
• Partner with Finance and Operations stakeholders to analyze processes, gather requirements, scope buildable solutions, document changes, validate in sandbox, troubleshoot production issues, and prepare releases.
• Advise clients on OneWorld expansion, technical controls, process optimization, data integrity, and maintainable solution design; lead a five-consultant delivery team across implementations and business-process improvements.

Advisory Supervisor - Automation & Integrations Engineer at Squire & Company (2020-01 – 2023-03)

• Established and led an automation and integration capability supporting NetSuite, Microsoft Business Central, e-commerce, back-office applications, and 3PL providers.
• Owned SuiteScript demand, ERP solution architecture, and delivery governance across finance and operational processes, balancing scalability, maintainability, performance, and client priorities.
• Led senior-level ERP development, reusable automation and integration solutions, technical troubleshooting, and coaching for developers through design, debugging, testing, and delivery challenges.

Advisory Senior - Technology & Business at Squire & Company (2019-01 – 2019-12)

• Advised small and mid-sized businesses on selecting, implementing, enhancing, and maintaining accounting information systems, including NetSuite.
• Translated business requirements into NetSuite solutions across revenue recognition, Fixed Assets Management, and advanced manufacturing; owned assigned projects from discovery through completion.
• Documented solutions and trained junior team members on NetSuite implementation, support, and delivery practices.

Advisory Professional - Technology & Business at Squire & Company (2018-03 – 2018-12)

• Supported NetSuite implementations and administration; built, tested, and deployed workflows and scripts that automated client business processes.
• Combined accounting/controller experience with hands-on system design to support finance users, troubleshoot issues, and improve ERP workflows.

Senior Accountant at VitalSmarts (a TwentyEighty Company) (2017-07 – 2018-03)

• Performed month-end close, balance-sheet reconciliations, journal entries, margin analysis, and budget-to-actual variance analysis; managed inventory controls covering PO receipts, transfers, adjustments, and monthly counts; supervised AP operations.

Staff Accountant / NetSuite SME at VitalSmarts (a TwentyEighty Company) (2012-04 – 2017-06)

• Served as an SME during a NetSuite OneWorld implementation and built saved searches for Sales, Marketing, and Finance; supported AP, AR, GL, purchasing, budget control, Sales & Use Tax, and Concur implementation activities.
• Automated daily collection communications and developed real-time budget reporting through an ODBC-connected Excel model, linking accounting requirements with NetSuite reporting and process improvements.

Accounts Payable at Novell, Inc. (2011-04 – 2012-03)

• Processed Oracle invoices, audited expense reports, validated supplier tax charges, and prepared month-end accrual and adjustment entries.

Financial Analyst Intern at MealDrop (2010-07 – 2011-04)

• Built financial models and projections for a startup expansion plan and researched tax-structure alternatives.

B.S. in Business Management, Finance Emphasis – Brigham Young University - Marriott School of Business (2010)

Associate Degree in Business; Accounting Certificate – LDS Business College (2005)