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Dean Ruth

Dean Ruth

Cross-functional operations leader with experience improving workflows, leading teams, coordinating resources, and delivering measurable results across marketing, media production,

Talent
RichmondMember since May 29, 2026
Operations LeadershipProduction PlanningProcess ImprovementCross-Functional CoordinationVendor ManagementBudget and Scope OversightWorkflow DesignTeam LeadershipStakeholder CommunicationTraining and CoachingContinuous ImprovementSystems and Technology OversightData-Informed Decision MakingService OperationsGenerative AI ToolsMicrosoft TeamsSlackTableauUKGMonday.comPrintSmith print management / MIS systemFunctionFox / TimeFox project and time tracking systemsLabNet order and workflow management systemsWeb-based supplier, credentialing, and business portalsAdobe Creative SuiteFinal Cut Pro
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Operations LeadershipProduction PlanningProcess ImprovementCross-Functional CoordinationVendor Management

About

Cross-functional operations leader with experience improving workflows, leading teams, coordinating resources, and delivering measurable results across marketing, media production, printing, and light manufacturing environments.

Background includes operations leadership, production planning, process improvement, vendor coordination, budget and scope oversight, business systems support, and team development. Known for solving operational problems, improving handoffs, and helping teams execute reliably in fast-moving environments.

Experience

Packaging Performance Supervisor at Richmond Professional Lab (RPL) (2024-09 – 2026-03)

Led daily operations across multiple packaging workflows, two shifts, and seasonal staffing cycles.

  • Supervised an hourly team across two shifts, including six area leads, nine technicians, one Floating Packaging Specialist, and 70+ seasonal associates.
  • Drove Ship-to-Home improvements, raising on-time performance into the high-80% range and reducing late orders by roughly 70% year over year.
  • Analyzed Tableau reporting, LabNet data, and floor feedback to identify timing bottlenecks, realign staffing priorities, and improve Ship-to-Home throughput during peak seasons.
  • Introduced EOS/L10 meeting structure within Packaging, improving accountability, issue tracking, and leadership follow-through.
  • Worked with Process Advisors and Trainers to turn recurring QC and workflow issues into training topics, process tweaks, and clearer expectations for Packaging teams.

Vice President, Business Development & Marketing at MedOne Pro, LLC / Curavetti Medical Staffing (2023-09 – 2024-07)

Led operational planning, communications, and business development efforts across a multi-state healthcare staffing environment.

  • Advanced state expansion efforts through portal credentialing, foreign qualification, and state health department registration/licensure activity.
  • Built outreach strategies that achieved 1,800 touches per month and increased direct website traffic by 36% month over month.

Vice President, Operations at Franklin Street Marketing (2016-01 – 2023-07)

Directed operations across complex broadcast, digital, and print campaigns, coordinating teams, vendors, schedules, and resources while maintaining 99% on-time delivery.

  • Rebuilt production workflows by bringing key processes in-house, reducing cost of goods sold by approximately 50% and increasing gross profit by more than 70%.
  • Managed budgets, scope, vendor strategy, and execution decisions while balancing client value, quality, delivery, and margin protection.
  • Shaped pricing, planning, and RFP development by balancing business impact, delivery requirements, client value, and profitability.
  • Directly managed and supervised a team of four, including the director of production, project manager, office manager, and video editor.
  • Prepared planning materials, presentations, and leadership communications to support key decisions and cross-functional initiatives.
  • Led the transition to remote operations during COVID-19, maintaining service continuity with zero missed deadlines for high-priority campaigns.

Vice President, Business Systems & Technology at Franklin Street Marketing (2013-01 – 2016-12)

Led internal business systems and technology support across infrastructure, software, workstations, email, phone, internet, and licensing.

  • Managed outside technical consultants and served as first point of escalation for operational technology issues.
  • Improved workflow efficiency by strengthening systems, coordinating outside technical resources, and resolving operational technology issues.
  • Launched an in-house television and video production service line that became the agency's highest-grossing and most profitable service line within two years.

Director, Production at Franklin Street Marketing (2008-12 – 2013-12)

Translated client and creative goals into production plans that balanced scope, budget, timeline, vendor needs, and delivery requirements.

  • Improved on-time delivery to 99% across broadcast, digital, and print campaigns by tightening schedules, vendor coordination, and internal follow-through.
  • Developed workflow tools, production procedures, and coordination systems that improved consistency and reduced rework.

Education

Bachelor of Science in Business Administration – University of Richmond

Skills

leading teamscoordinating resourcesand delivering measurable results across marketingmedia production

Reviews

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