Devorah Allison Coggan

Creative hospitality and marketing professional with 15+ years of experience creating exceptional customer experiences while supporting marketing initiatives through content creation, social media, website management, email communications, and event promotion. Brings a strong eye for storytelling, aesthetics, and brand engagement, along with experience creating content that connects with audiences and showcases memorable hospitality experiences.

General Manager, Event Coordinator, Sommelier - Bacchus Wine Bistro - St Petersburg, FL

(2021-01 - 2025-01)

• Developed and managed marketing initiatives including daily and weekly social media content, email newsletters, website updates, and event promotion to increase brand awareness, guest engagement, and event attendance.
• Managed and grew Bacchus Wine Bistro's Instagram account to more than 4,400 followers, creating original content that increased brand awareness, promoted events, and strengthened customer engagement.
• Created marketing materials, digital content, and promotional communications for wine dinners, tastings, holiday events, and community gatherings.
• Planned and executed special events - including wine dinners, tastings, holiday celebrations, and community gatherings - overseeing concept development, marketing, vendor coordination, menu planning, event design, guest experience, and day-of execution.
• Managed website content, incoming communications, guest inquiries, and administrative correspondence, ensuring timely, engaging, and accurate communication.
• Built lasting relationships with guests, local businesses, vendors, and community partners, cultivating a loyal customer base and collaborative partnerships.
• Managed daily operations including scheduling, inventory management, budgeting, vendor coordination, and quality control in a high-end hospitality environment.
• Identified opportunities to improve operational processes by creating systems and documentation that increased consistency, efficiency, and team effectiveness.

Office Coordinator, Customer Service Specialist, Designer - Artistic Flowers - St Petersburg, FL

(2018-01 - 2021-01)

• Designed custom bouquets and floral arrangements for retail customers, creating visually compelling designs while maintaining the shop's plant and retail inventory and visual presentation.
• Coordinated daily office operations, including customer communications, inventory management, vendor relations, scheduling, and administrative support.
• Managed client inquiries, consultations, order processing, and payment transactions, delivering exceptional customer service from initial contact through fulfillment.
• Coordinated and assisted with logistics and delivery schedules for weddings, special events, and retail orders, collaborating with vendors and routing drivers to ensure timely and accurate deliveries.
• Received, inspected, processed, and organized incoming floral and product shipments, ensuring product quality, inventory accuracy, and efficient order fulfillment.
• Assisted with purchasing, inventory control, and supply ordering to support efficient day-to-day operations.
• Answered phones, managed company email, maintained customer records, and provided administrative support to ensure smooth office operations.
• Collaborated with team members to build lasting client relationships, contributing to repeat business and a positive customer experience.

Coursework - English - Florida Gulf Coast University

Coursework - Psychology and English - University of North Carolina Asheville