Artist Development & Marketing Operations Coordinator at Ascend4m (2025-08 – Present)
- Supported artist development and A&R strategy by scouting emerging talent across streaming and social platforms, maintaining internal pipelines, and contributing creative and branding direction for artist rollouts and release campaigns
- Coordinated end-to-end music release operations across distribution platforms (DistroKid, ONErpm), managing metadata accuracy, asset delivery, release timelines, and troubleshooting Spotify for Artists visibility or syncing issues
- Acted as primary day-to-day coordinator across multiple artists, managing scheduling, communications, deliverables, and cross-functional collaboration between artists, management, distributors, and external partners
- Built and executed artist marketing and content rollout strategies, including social media calendars, release announcements, teaser campaigns, and repurposing organic artist content into promotional assets
- Supported tour and artist activity planning by coordinating travel logistics, researching routing feasibility, and managing real-time schedule adjustments to maintain operational continuity
Music Marketing Intern at Primary Wave Music (2025-01 – 2025-05)
- Conducted market intelligence research on national tour routing across multiple artists, identifying high-priority markets based on demand signals, venue size, and fan concentration
- Developed fan-facing digital content concepts to support legacy artist milestones, including strategic social media campaign ideation for Air Supply's 50th anniversary to drive catalog engagement
- Supported catalog marketing initiatives by analyzing niche audience segments and recommending targeted engagement strategies to increase streaming activity and fan retention
- Contributed creative insights in cross-functional team meetings, shaping digital marketing concepts, legacy brand positioning, and long-term audience growth strategies
Music Producer at Drew Felsenheld (2021-01 – Present)
- Recorded, enhanced, and produced high-quality music using Melodyne, Logic Pro, and Pro Tools
- Leveraged advanced recording equipment, including the Sony C800G microphone, capturing audio clarity
- Developed and executed digital marketing strategies through Instagram and TikTok ads
- Generated over 2.8 million views and listeners for produced tracks
Music Marketing & Visual Content Designer at Numerous Clients (2021-09 – Present)
- Managed and optimized paid Instagram and TikTok ad campaigns, achieving 13.6K views on the track "Let Me Down" and generating 95.4K and 49.1K views across TikTok posts and more
- Executed cover art photoshoots for artists such as Vivienne Artur, aligning visual concepts with music themes
- Designed promotional cover art edits for singles and EPs, including Emily Tressa's "Hung Up" and Aiva Geracitano's "Entertainer," using Adobe Photoshop and Creative Suite tools
