Erin Spain

Creative content strategist with expertise in short-form video, social media, photography, brand collaborations, and digital storytelling. Passionate about creating engaging, platform-native content that builds brand awareness and connects with audiences.

Content Creator at Self-Employed, ErinSpain.com (2012-01 – Present)

• Led creative direction and growth strategy for a multi-platform personal DIY brand spanning blog, YouTube, Facebook, TikTok and Instagram.
• Created and executed branded content campaigns with national partners (The Home Depot, Kreg, Troy-Bilt, etc.), aligning deliverables with brand goals and audience insights.
• Produced high-quality photo and video content, optimizing for SEO and engagement to reach audiences of 20K+ subscribers on YouTube and thousands across social platforms.
• Transformed static blog content into dynamic video storytelling, driving increased engagement and visibility.
• Implemented keyword strategies and content management techniques that improved organic reach and boosted website traffic.

Video Content Creator at NeighborhoodTV (2023-07 – 2024-05)

• Conceptualized, filmed, and edited short-form video content highlighting Atlanta's nightlife, businesses, and community stories.
• Collaborated with editorial and marketing teams to develop content strategies tailored to audience insights and platform trends.

Music Photographer & Writer at Imprint Entertainment (2022-01 – 2025-12)

• Photographed and produced editorial coverage of concerts and artist features for online media outlet.

B.A. in Mass Communications, Minor in Journalism – Ball State University (2000-01 – 2005-12)