Assistant Trade Marketing Manager - Kiss Products, Inc. - Port Washington, NY
(2025-03 - 2026-02)
- Provided strategic marketing support for retail accounts including Target, Five Below, and various small chain accounts.
- Developed social media content and in-store marketing assets to enhance product visibility and engagement at Target and Five Below retail locations.
- Drafted creative briefs for display ads and influencer campaigns, delivering high-impact content and media assets to achieve a ROAS of 3.0 or higher.
- Partnered with Target's media team to execute digital display ads featuring shoppable links that drove traffic to the KISS Brand Page.
- Developed creative briefs for permanent in-store display graphics and provided feedback to the creative team to ensure alignment with current brand messaging.
- Coordinated beauty education materials and managed sample/gratis distribution to store staff, empowering them to effectively communicate product benefits to customers.
- Collaborated cross-functionally with Product Development, Sales, Creative, and Project Management teams to ensure alignment and timely execution.
Display Specialist - Kiss Products, Inc. - Port Washington, NY
(2022-11 - 2025-03)
- Managed retail display projects from initiation to completion to ensure on-time delivery to major retailers.
- Reviewed 3D engineering drawings and graphic renderings to guarantee production accuracy before proceeding with prototype development.
- Gathered vendor quotes and developed cost reports to track display budgets and maintain cost efficiency.
- Oversaw artwork due dates and reviewed vendor proofs to ensure quality standards.
- Focused on KPIs to ensure all projects remained within budget and troubleshoot any issues that arose.
- Input pricing and issued purchase orders in SAP and SAP Concur for vendor expenses and tooling.
- Liaised between display vendors, product development, marketing, engineering, quality control, purchasing, and production teams to improve efficiency.
- Trained new team members and cross-functional teams on display processes.
Salon Manager - Head Rush Salon - East Hills, NY
(2020-03 - 2022-11)
- Managed daily salon operations including scheduling, client communications, and retail merchandising.
- Boosted retail product sales through personalized recommendations and in-store retail organization.
- Developed job postings, coordinated interviews, and supported onboarding and training of new hires.
- Managed opening and closing procedures, ensuring precise daily transactions and operational efficiency.
