Student Brand Advisor Team Member at West Chester University (2025-12 – Present)
- Collaborate with university marketing stakeholders to provide student-facing brand insights and campaign feedback.
- Analyze messaging, visual identity, and audience resonance across institutional communications.
- Contribute strategic recommendations to enhance engagement and brand alignment within the student population.
Bather / Store Associate at PetSmart (2025-07 – 2025-11)
- Delivered client-facing service in a high-volume retail environment, maintaining strong customer satisfaction and retention.
- Managed appointment scheduling and service add-ons, contributing to revenue generation through upselling
- Resolved customer concerns with professionalism under time-sensitive conditions.
- Maintained operational efficiency while balancing multiple service requests.
Business Marketing Administration Intern at Fitness Factory/DCAP (2024-06 – 2024-08)
- Conducted market research, developed buyer personas, and improved sales processes.
- Implemented SEO, SEM, and PPC strategies to strengthen digital presence.
- Designed marketing graphics and surveys to gather consumer insights.
Creative Director & Marketing Lead (Student Volunteer) at SWOPE/SME Concert Series (2022 – Present)
- Led branding, social media content, and event promotion for contemporary concerts.
- Spearheaded cross-departmental campaign coordination for multi-audience concert productions.
- Increased student engagement through innovative marketing and design strategies.
Senior Game Advisor at GameStop (2023-10 – 2024-02)
- Drove sales through personalized product recommendations based on customer behavior and preferences.
- Managed high-volume transactions while maintaining accuracy and brand-aligned customer experience.
- Assisted in visual merchandising and in-store promotional execution to support product launches.
- Contributed to upselling strategies and loyalty program enrollment.
