Gina Moore

PMP certified detail-oriented professional with an aspiration for digital marketing and digital marketing strategies, content creation, social media, and campaign performance analysis. Hands-on exposure to paid media, campaign reporting, conversion tracking, and performance optimization. Brings a strong background in project coordination, KPI analysis, customer relationships, problem-solving, and stakeholder reporting.

Supports campaigns across Google Ads, Meta Ads, TikTok Ads, and LinkedIn Ads while combining analytics with creativity, process improvement, and marketing execution.

Digital Marketing Intern - Execultant Consultancy LLC. - Minneapolis

(2026-05)

• Assist in leading end-to-end project management for digital campaigns, ensuring timely delivery and alignment with client goals.
• Assist in Planning, executing, and optimizing paid advertising campaigns across Google Ads, Meta Ads (Facebook/Instagram), TikTok Ads, and LinkedIn Ads.
• Assist with monitoring conversion tracking using, Google Tag Manager (GTM), and social media pixels.
• Assists with monitoring KPIs (CPC, CPA, ROAS) and optimized campaigns to maximize performance.
• Assist in conducting A/B testing on landing pages and ad creative.
• Helps prepare weekly performance reports and insights to stakeholders, enabling informed decision-making.
• Assist in developing targeted media buying strategies for diverse advertising campaigns.

Accounts Specialist - Hammer Residences Inc. - Minneapolis

(2022-10 - 2026-01)

• Managed customer's accounts inquiries related to billing, payments, invoices, and account status.
• Build and maintain strong, trust-based relationships with customers through professional and responsive communication.
• Resolved account issues with a customer-first mindset, ensuring satisfaction and retention.
• Proactively reach out to customers regarding overdue payments, discrepancies, or account updates in a respectful and solution-oriented manner.
• Ensure customers fully understand their invoices, charges, payment terms, and account statements.
• Collaborated with Sales, Customer Service, and Finance teams to ensure seamless account management.
• Contributed to improving billing processes to enhance customer experience and operational efficiency.
• Participated in system updates, testing, and implementation of new financial tools or workflows.

Accounts Assistant/Bookeeper - Philadelphia Church Ministries International - Minneapolis

(2016-10 - 2022-09)

• Managed invoicing, reconciliations, financial records, statements, budgets, tax documentation, and expense tracking.

Graduate Certification - Digital Marketing Science - Texas McCombs Executive Education (2026-04)

Certification - Digital Marketing - HubSpot Academy (2026-06 - 2026-06)

Certification - Project Management Professional (PMP) - Project Management Institute (PMI) (2025-02 - 2025-10)

Bachelor of Arts - Business Administration - United Methodist University (2011-10 - 2015-04)

Associate of Arts - Accounting & Management - Stella Maris Polytechnic (2007-04 - 2011-08)