Gonzalez Karla
WEB ADMINISTRATOR | DIGITAL PROJECT MANAGER | CONTENT & MULTIMEDIA
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About
Web Administrator and Digital Project Manager with nearly 10 years of experience supporting enterprise websites for federal agencies and higher education. Skilled in Drupal, WordPress, CommonSpot, content publishing, website migrations, accessibility, SEO, analytics, and quality assurance. Trained in creating and publishing digital video content, including reels, video posts, and stories featuring students and faculty.
Experienced coordinating IT, communications teams, vendors, and launch activities.
Experience
Digital Project Manager & Web Administrator - American University
(2024-12)
- Administer the law school website in CommonSpot; publish and maintain content for academic programs, events, and institutional communications.
- Trained by Communications and Marketing to create videos and publish digital media on the website, including reels, video posts, and student and faculty stories.
- Coordinate website migration planning, content audits, navigation improvements, accessibility reviews, and quality assurance with IT and communications stakeholders.
- Resolve content, formatting, and publishing issues; prioritize faculty and staff requests and support consistent, accessible digital experiences.
Digital Project Manager - Creative Circle
(2023-03 - 2026-08)
- UNC (2024–2026): Supported vendor selection for the new Giving website, including evaluation of a Drupal-based proposal; coordinated redesign, accessibility reviews, vendor deliverables, and on-time launch.
- CDC (2023): Managed Clean Slate Initiative, coordinating content updates across divisions and reducing website content by more than 80%.
- Hilton (2023–2024): Delivered five hotel brand website refreshes in three months, coordinating designers, content strategists, and stakeholder approvals.
Agile Project Manager & Scrum Master - Bixal
(2020-05 - 2023-02)
- Managed USA.gov and USA.gov en español initiatives; led cross-functional teams delivering federal digital content and website improvements.
- Led three Agile teams supporting USAID Drupal 9 launch, content management, and post-launch operations and maintenance.
- Managed an eight-person content and SEO team for a Department of Defense website; supported USDA intranet enhancements serving 29 agencies and 100,000+ employees.
- Coordinated SBA digital content, translations, analytics, Section 508 accessibility, and help desk support with technical and executive stakeholders.
Web Business Analyst - VG Systems
(2019-09 - 2020-05)
- Managed content requests for PBGC’s approximately 10,000-page website and SharePoint intranet; trained staff on CMS updates.
- Gathered and prioritized release requirements with Product Owners; used Google Analytics to inform website decisions.
Web Business Analyst & Scrum Master - JBS International
(2018-05 - 2019-09)
- Managed eight or more concurrent Drupal and WordPress projects for NIH and the National Institute on Aging, coordinating requirements, QA, and release activities.
- Produced quarterly Google Analytics reports and facilitated development and DevOps sprint planning and issue tracking.
Web Content Specialist - JBS International
(2017-01 - 2018-05)
- Led content remediation for a 4,000-page website; corrected 800+ broken links in one year and tracked updates with Screaming Frog.
- Remediated approximately 1,200 broken PDF and URL resources every two months and prepared new web content summaries.
Construction project management and quality control roles - Krain Building Services, Whiting-Turner, Arlington County, Sigal Construction, Kramer Consulting, and Rand Construction
(2004 - 2016)
Earlier career
Education
M.S. - Sustainable Design - The Catholic University of America
B.S. - Architecture & Planning - The Catholic University of America
Front-end Web Development - General Assembly
AI Scenarios for Strategic Decision Making - Georgetown University SCS (2026)
Applied Artificial Intelligence - Georgetown University SCS (2026-12)
AI Ethics - University of Helsinki (2023)
