Grace Gurganious

Digital Marketing professional with a passion for literacy and reading. Crafted a client campaign which earned $10 million in revenue within the first full year of the program through various touchpoints including email campaigns, information sessions, one-pagers, and a helpdesk program. Skilled in content creation platforms such as Canva, Adobe Illustrator and Express, and experienced in analytics and utilizing Excel dashboards.

Seeking a Marketing and Communications role where with an emphasis on making an impact for good.

Digital Marketing and Communications Analyst at ROCIMG (2022-09 – 2025-12)

• Created an email campaign to promote a new service for a client which earned $10 million in revenue within the first full year.
• Crafted monthly newsletters for the client's internal community about the status of the project adhering to branding standards and best practices which had under a 10% bounce rate.
• Created social media posts boosting following by 25%.
• Designed and presented information sessions about the new service utilizing user personas created based on market research.
• Developed a website to inform the client's vendor community on the new service.
• Ensured client satisfaction through quickly adapting to both environmental changes and general directional changes when desired.
• Prepared weekly status reports and proofread colleagues' documents for quality assurance.
• Responded to vendor questions from the helpdesk email and aided in conflict resolution by facilitating collaboration between colleagues, the primary client, and partner organizations.

Social Media Intern at Matava Shoes (2022-01 – 2022-05)

• Created social media templates for future use.
• Trained the owner how to increase their following and run a social media page.

Social Media Designer Intern at Harford Designs, LLC (2021-01 – 2021-05)

• Developed social media templates, blog templates, and performed cross-platform quality control checks on customer websites and landing pages.

B.S. in Marketing