Strategic Growth Associate - Endava - Mendham, NJ
(2025-07)
- Manage and evolve Dragons' Den, an internal growth and innovation campaign encouraging teams to pitch high-impact ideas that increase value for existing clients and strategic partners.
- Conduct in-depth client, industry, and market research to develop strategic growth narratives and pitch decks that reframe client challenges and unlock new solution opportunities for accounts experiencing stalled growth.
- Analyze active client accounts to identify expansion opportunities aligned to client objectives, market conditions, and delivery capabilities, translating insights into actionable growth strategies.
- Identify and research new business opportunities and target logos, contributing to pipeline development and strategic account planning.
Sales & Growth Enablement Manager - Endava - Mendham, NJ
(2025-02 - 2025-07)
- Redesigned and implemented a scalable global lead management framework, improving lead qualification, routing precision, and speed-to-sales across international markets.
- Aligned GTM strategy across TMT verticals, driving cross-functional cohesion and accelerating pipeline generation through structured process optimization.
- Owned CRM pipeline hygiene and executive reporting, delivering real-time dashboards and actionable insights through data governance and KPI standardization.
- Led sales enablement efforts, developing high-impact materials — pitch decks, battlecards, competitive insights — that increased win rates and reduced sales cycle length.
Junior Delivery Manager - Endava - Mendham, NJ
(2024-01 - 2025-02)
- Led execution of marketing campaigns that increased brand awareness across the North American sports vertical, contributing to measurable uplift in engagement and lead generation.
- Developed and delivered go-to-market (GTM) strategies in collaboration with cross-functional teams, aligning product launches with marketing, sales, and delivery goals.
- Managed a global marketing budget, optimizing spend across regions and channels to maximize ROI while ensuring alignment with business priorities and delivery timelines.
Marketing Assistant - High Point University Athletic Department - High Point, NC
(2020-12 - 2022-05)
- Coordinated game day and halftime events and local sponsor partnerships; directed video and audio board operations for basketball and volleyball games.
