Gregory Wechsler
Head of Business Development
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About
Created and implemented inbound and outbound lead generation processes and outreach strategy. Set average of 24 qualified meetings per month and performed sales presentations with our engineers to close trade industry contractors to use our software platform. Expanded clientele from California to 14 states and increased CMRR by over 600 percent.
Experience
Head of Business Development - TopProz - Remote
(2024-01 - 2025-01)
- Created and implemented inbound and outbound lead generation processes and outreach strategy.
- Set average of 24 qualified meetings per month and performed sales presentations with our engineers to close trade industry contractors to use our software platform.
- Expanded clientele from California to 14 states and increased CMRR by over 600 percent.
Development Manager - GuideApp - Remote
(2022-01 - 2025-01)
Contract position
- Prospected, initiated and developed relationships with Department of Defense, United States Military, Veteran Affairs, municipal police and fire departments.
- Scheduled meetings with top level military officers for our sales team to pitch GuideApp to active duty units and veterans to increase quality of mental wellbeing.
- Developed and implemented full cycle sales strategies in order to partner with DOD, US Army, US Navy and the VA.
Pro Development Representative - ServiceTitan - Remote
(2021-01 - 2022-12)
- Developed upselling opportunities for account managers to pitch ServiceTitan Pro software to trade industry contractors.
- Analyzed data, conceptualized strategies, and pitch of Pro Products to be used by current contractors in order to eliminate problems and increase revenue and efficiencies for their respective companies.
- Met with clients at trade shows to strengthen relationships and continue to upsell.
Account Executive - Reminder Media - Remote
(2020-01 - 2021-12)
- Executed business to business sales of CRM software to owners, CEOs, principle brokers and sales managers of real estate companies.
- Responsible for prospecting, establishing and sustaining relationships with clients by understanding their changing needs and utilizing their sphere of influence.
- Tailored CRM systems based upon the client's marketing strategy, including mailing printed material, online advertising, social media marketing and phone call scripts to connect with their database.
- Investigated via online or using sales aptitude and acumen through conversation to determine key decision makers and to circumnavigate any and all gatekeepers.
- Performed in-depth research prior to engaging prospect clients to predetermine their needs to offer the best expertise when speaking with high level decision makers.
Sales/Business Development Manager - ServiceWhale - Remote
(2017-01 - 2020-12)
- Responsible for researching, developing, implementation of full sales cycle for ServiceWhale's sales/marketing department.
- Revamped existing platform from a consumer website to a lead generation software for manufacturers and home remodeling contractors.
- Developed partnerships with industry leading manufacturers to utilize our software to generate service contracts.
- Created sales/marketing script for "White Label" and "Bradford White Contractor Finder" increasing monthly revenue by 581 percent in six months.
- Contacted qualified leads to finalize and sell home remodeling projects.
- Drafted reports with details of analysis performed and conclusions reached to our CEO and investors.
Marketing Mentor - Power Home Remodeling Group - Chester, PA
(2015-01 - 2017-12)
- Went door to door to pitch homeowners on new roofing, windows and siding overcoming objections in order to get their business.
- Managed a team of eight marketers who engaged with homeowners to develop qualified leads for our sales team.
- Consistently out performed estimated monthly goal by an average of 109 percent in turn becoming the top team for duration of my time spent in the contact center.
- Routinely presented weekly trainings for team meetings related to finesse, consultative customer service, mirroring, inferential listening, pace, which increased revenue by more than 18 million dollars in 2017.
- Ranked number one in the contact center during my tenure of two years and accounted for 14 million dollars from appointments created.
- Trained new hires as well as interns to develop marketing tactics to increase amount of appointments scheduled.
Plane Captain - United States Navy - Virginia Beach, VA
(2013-01 - 2015-12)
- Top of my class at the Aviation-Professional Apprenticeship Career Track while station at Naval Air Technical Training Center
- Senior Plane Captain in Strike Fighter Squadron Eight Seven's line maintenance work center during our time as "Work Center of the Month" and "Work Center of the Quarter".
- Senior Plane Captain as our time as Carrier Air Wing 8's as Top Hook Award Winner for maintenance superiority.
- Oversaw a team of eighteen junior plane captains.
- Performed turn-around and daily inspections on FA-18c Hornet to find discrepancies that would prohibit the aircraft from flying.
- Communicated the state of the aircraft to pilots and troubleshot aviation systems in order to ensure aircraft capability.
- Launched and recovered fighter jets from Operation Enduring Freedom missions and the initial attacks on ISIS in the Persian Gulf.
- Trained Plane Captain Trainees to qualify for the Plane Captain.
Education
Finance - Valley Forge Military College (2008-01 - 2009-12) Wayne, PA

