Gustavo Rojas

Results-driven Marketing & Operations Professional with extensive experience steering client relations, multi-channel communications, and high-volume administrative workflows. Proven track record managing complex documentation systems, regulatory compliance, and cross-functional teams in high-touch, fast-paced environments.

Lead Document Specialist & Immigration Paralegal at C&P Immigration Paralegal & Financial Services / Immigration Center (2014-01 – Present)

Work performed under attorney supervision

• Execute end-to-end case management and administrative support for family-based petitions, adjustment of status, work authorizations, and naturalization processes.
• Draft and compile complex USCIS documentation packages, including Forms I-130, I-485, I-765, I-864, N-400, and FOIA requests with high accuracy.
• Direct client intake, eligibility screenings, evidence collection, and document indexing to ensure strict alignment with statutory requirements.
• Manage confidential client databases, billing operations, biometrics scheduling, and routine client communication.

Marketing & Customer Experience Director at Nueva EPS • COMFACUNDI • Sonría Dental Clinics • Medplus • Bancafé • Finamérica • Humanavivir EPS • Banco Uconal • Banco de Bogotá (1992-01 – 2013-12)

Corporate Leadership Across Financial & Healthcare Institutions

• Spearheaded overarching marketing strategies, brand positioning campaigns, and customer retention programs across major financial and healthcare corporate entities.
• Directed multi-site service operations, leading cross-functional teams to elevate service quality metrics and resolve high-volume client inquiries.
• Managed corporate communications, campaign reporting, and customer experience frameworks to boost engagement and operational efficiency.

Master's in Strategic Marketing – CESA (Colegio de Estudios Superiores de Administración)

Bachelor's Degree in Advertising – Jorge Tadeo Lozano University