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Heidi Peterson

Heidi Peterson

Market Development Manager / Furniture Specialist

Talent
San Francisco, San Francisco CountyMember since April 15, 2025
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About

I'm a Bay Area native with sales experience in the workplace and hospitality design markets. With a background in design, I've worked with high-end furniture brands, including Vitra and Heartwork in roles that include business development and project management. I am passionate about design and looking for opportunities that address sustainable solutions.

Recently, I've become a board member of the NEWH-SF chapter and have formed strong relationships in the hospitality design sector, while playing an integral role in planning our programming events. I love the challenge of bringing new ideas to the A&D and dealer community and partnering on projects.

Experience

  • Market Development & Sales: commercial & hospitality design 
  • Showroom Management
  • Commercial Interior Design
  • Sales Support and Project Management

Education

  • Academy of Arts University: Interior Design
  • CCSF: Architectural Studies

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