Hudson Allyn

PUBLIC RELATIONS, MARKETING & COMMUNICATIONS PROFESSIONAL with strong academic preparation in public affairs, strategic communications, marketing research, public relations, crisis communication, and professional writing. Demonstrated ability to research, analyze, write, edit, and communicate complex information across digital and traditional media platforms. Recognized for ability to work effectively in teams and sound decision-making in dynamic operational settings.

Eligible for the Federal Recent Graduate Program with Superior Academic Achievement (SAA). U.S. Citizen, Eligible for SF85 & Security Clearance Process.

PUBLIC RELATIONS, MARKETING, & ALLIED COMMUNICATIONS STUDENT - Mount Saint Mary College - Newburgh, NY

(2022-09 - 2026-05)

Completed rigorous academic coursework and communication projects emphasizing public relations, marketing, strategic communications, professional writing, audience research, and digital media. Earned a Bachelor of Science in Public Relations, Advertising, & Applied Communications with a minor in Writing and a GPA of 3.18/4.0, qualifying for Federal Recent Graduate appointments under SAA.

• A/B Marketing Research: Compared AI-generated and traditional advertising content, determining AI increased aesthetic engagement (likes) while traditional advertising generated higher click-through rates through analysis of audience engagement metrics.
• Storytelling & Strategic Communications: Authored a high-impact narrative demonstrating audience-focused storytelling and strategic messaging, earning a perfect score and selection by faculty as a departmental benchmark for writing excellence.
• Public Affairs: Applied strategic communication principles to academic projects by developing audience-focused messaging that supported organizational communication objectives.
• Professional Writing & Editing: Researched, drafted, revised, and edited press releases, promotional materials, presentations, and other written communications, strengthening clarity, organization, accuracy, and audience engagement.
• Marketing Research & Consumer Analysis: Conducted quantitative and qualitative analysis of campaign performance data to evaluate consumer engagement and develop data-driven marketing recommendations.
• Public Relations: Applied public relations principles to develop communication strategies that align organizational messaging with audience needs and stakeholder expectations through classroom campaigns and assignments.
• Integrated Marketing Communications: Developed integrated marketing campaigns by combining branding, advertising, public relations, and digital communication strategies to support unified campaign objectives.
• Crisis Communications: Developed crisis communication strategies addressing stakeholder concerns, organizational reputation, and timely dissemination of information during simulated communication scenarios.
• Digital & Social Media Communications: Produced digital communication content using Meta (Facebook and Instagram), TikTok, X (Twitter), and YouTube while applying platform-specific communication and engagement strategies.
• Research & Information Analysis: Conducted audience research, interpreted consumer behavior and campaign performance data, and incorporated findings into communication and marketing recommendations supporting project objectives.
• Content Development: Produced press releases, promotional materials, digital content, presentations, and communication products tailored to diverse audiences while supporting branding and campaign objectives.
• Audience Engagement: Applied audience segmentation, branding principles, and communication strategies to develop targeted messaging that improved communication effectiveness across academic projects.

LIFEGUARD - American Pool New York - Nanuet, NY

(2023-05)

Provide facility-wide visual observation, safety monitoring, emergency response, and customer service support for a high-volume aquatic facility while demonstrating conscientiousness, attention to detail, and adherence to established safety procedures.

• Customer Relations & Oral Communication: Communicate safety procedures, enforce facility policies, respond to patron questions, resolve conflicts, document incidents, interacting professionally during routine operations and emergencies.
• Attention to Detail & Critical Thinking: Conduct continuous visual observation of aquatic environments, identifying potential safety risks, evaluating emergencies, and determining appropriate responses.
• Integrity & Honesty: Enforce facility policies consistently, resolve patron concerns professionally, and maintain accurate incident documentation while demonstrating accountability.

SHIFT LEADER (PROMOTION) / BAGGER - West Point Commissary - West Point, NY

(2016-07 - 2026-05)

Supported front-end customer service operations, personnel coordination, and inventory management for a high-volume military commissary, demonstrating flexibility, teamwork, and adaptability in a customer-facing operational environment.

• Project Coordination: Assisted supervisors in coordinating staffing, inventory activities, and daily operational requirements, maintaining accurate information and uninterrupted customer service operations.
• Teamwork & Collaboration: Led a 25-member customer service team to maintain staffing coverage, adapt to changing operational requirements, delivering quality customer service within a fast-paced retail environment.
• Interpersonal Skills: Prepared accurate incident reports, resolved customer concerns, and maintained front-end inventory, communicating effectively with customers, team members, and management.

REPAIR WORKER / LANDSCAPER / CONSTRUCTION WORKER - Self-Employed - Brigadoon, NY

(2020-12 - 2022-06)

Performed residential landscaping, repair, and maintenance services while coordinating directly with clients to complete projects meeting quality and scheduling expectations.

• Problem Solving: Completed residential landscaping and repair projects by diagnosing problems, coordinating project requirements with clients, and delivering completed work within established expectations.

B.S. - Public Relations, Advertising, & Applied Communications - Mount Saint Mary College (2022-09 - 2026-05)