PUBLIC RELATIONS, MARKETING, & ALLIED COMMUNICATIONS STUDENT - Mount Saint Mary College - Newburgh, NY
(2022-09 - 2026-05)
Completed rigorous academic coursework and communication projects emphasizing public relations, marketing, strategic communications, professional writing, audience research, and digital media. Earned a Bachelor of Science in Public Relations, Advertising, & Applied Communications with a minor in Writing and a GPA of 3.18/4.0, qualifying for Federal Recent Graduate appointments under SAA.
- A/B Marketing Research: Compared AI-generated and traditional advertising content, determining AI increased aesthetic engagement (likes) while traditional advertising generated higher click-through rates through analysis of audience engagement metrics.
- Storytelling & Strategic Communications: Authored a high-impact narrative demonstrating audience-focused storytelling and strategic messaging, earning a perfect score and selection by faculty as a departmental benchmark for writing excellence.
- Public Affairs: Applied strategic communication principles to academic projects by developing audience-focused messaging that supported organizational communication objectives.
- Professional Writing & Editing: Researched, drafted, revised, and edited press releases, promotional materials, presentations, and other written communications, strengthening clarity, organization, accuracy, and audience engagement.
- Marketing Research & Consumer Analysis: Conducted quantitative and qualitative analysis of campaign performance data to evaluate consumer engagement and develop data-driven marketing recommendations.
- Public Relations: Applied public relations principles to develop communication strategies that align organizational messaging with audience needs and stakeholder expectations through classroom campaigns and assignments.
- Integrated Marketing Communications: Developed integrated marketing campaigns by combining branding, advertising, public relations, and digital communication strategies to support unified campaign objectives.
- Crisis Communications: Developed crisis communication strategies addressing stakeholder concerns, organizational reputation, and timely dissemination of information during simulated communication scenarios.
- Digital & Social Media Communications: Produced digital communication content using Meta (Facebook and Instagram), TikTok, X (Twitter), and YouTube while applying platform-specific communication and engagement strategies.
- Research & Information Analysis: Conducted audience research, interpreted consumer behavior and campaign performance data, and incorporated findings into communication and marketing recommendations supporting project objectives.
- Content Development: Produced press releases, promotional materials, digital content, presentations, and communication products tailored to diverse audiences while supporting branding and campaign objectives.
- Audience Engagement: Applied audience segmentation, branding principles, and communication strategies to develop targeted messaging that improved communication effectiveness across academic projects.
LIFEGUARD - American Pool New York - Nanuet, NY
(2023-05)
Provide facility-wide visual observation, safety monitoring, emergency response, and customer service support for a high-volume aquatic facility while demonstrating conscientiousness, attention to detail, and adherence to established safety procedures.
- Customer Relations & Oral Communication: Communicate safety procedures, enforce facility policies, respond to patron questions, resolve conflicts, document incidents, interacting professionally during routine operations and emergencies.
- Attention to Detail & Critical Thinking: Conduct continuous visual observation of aquatic environments, identifying potential safety risks, evaluating emergencies, and determining appropriate responses.
- Integrity & Honesty: Enforce facility policies consistently, resolve patron concerns professionally, and maintain accurate incident documentation while demonstrating accountability.
SHIFT LEADER (PROMOTION) / BAGGER - West Point Commissary - West Point, NY
(2016-07 - 2026-05)
Supported front-end customer service operations, personnel coordination, and inventory management for a high-volume military commissary, demonstrating flexibility, teamwork, and adaptability in a customer-facing operational environment.
- Project Coordination: Assisted supervisors in coordinating staffing, inventory activities, and daily operational requirements, maintaining accurate information and uninterrupted customer service operations.
- Teamwork & Collaboration: Led a 25-member customer service team to maintain staffing coverage, adapt to changing operational requirements, delivering quality customer service within a fast-paced retail environment.
- Interpersonal Skills: Prepared accurate incident reports, resolved customer concerns, and maintained front-end inventory, communicating effectively with customers, team members, and management.
REPAIR WORKER / LANDSCAPER / CONSTRUCTION WORKER - Self-Employed - Brigadoon, NY
(2020-12 - 2022-06)
Performed residential landscaping, repair, and maintenance services while coordinating directly with clients to complete projects meeting quality and scheduling expectations.
- Problem Solving: Completed residential landscaping and repair projects by diagnosing problems, coordinating project requirements with clients, and delivering completed work within established expectations.
