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Ivey Edson

Ivey Edson

Event and relationship-focused professional with nearly seven years of experience

Talent
WaukeeMember since September 11, 2026
Customer ExperienceSalesforce CRM
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About

Event and relationship-focused professional with nearly seven years of experience coordinating high-touch programs, managing complex logistics, building stakeholder relationships, and delivering exceptional customer experiences. Proven ability to manage multiple priorities and deadlines, communicate with diverse audiences, organize detailed information, and support successful events from planning through execution. Brings strong administrative, problem-solving, customer service, and cross-functional coordination skills with experience supporting campus events, bridal and prom shows, and international recruitment programs.

Experience

Assistant Director of Undergraduate and International Admission at University of Dubuque (2019-08 – Present)

  • Coordinate and support campus visit programs, admission events, recruitment activities, and student-facing programs, managing schedules, communications, logistics, and participant experience.
  • Manage multiple event and recruitment priorities simultaneously, coordinating details across students, families, staff, faculty, and campus partners while meeting established timelines.
  • Manage and mentor a team of 50+ Student Ambassadors, including hiring, training, scheduling, performance management, and leadership development to support high-quality visitor experiences.
  • Communicate event details, requirements, schedules, and next steps to diverse stakeholders through email, phone, meetings, and in-person interactions.
  • Maintain accurate records and documentation in Salesforce CRM and university systems; track activities, follow-up, deadlines, and outcomes across multiple concurrent projects.
  • Serve as a Designated School Official, applying federal regulations and institutional policies to complex, time-sensitive processes requiring accuracy, sound judgment, and careful documentation.
  • Build strong relationships with students, families, campus partners, and external contacts while resolving issues and adapting plans to changing needs.

Bridal Consultant at Cheryl-Ann Bridal and Tuxedos (2016-12 – 2022-12)

  • Designed and promoted marketing materials for eight successful bridal and prom shows, supporting event promotion and customer engagement.
  • Consulted with brides, wedding parties, and prom customers to understand needs, recommend products and services, and deliver personalized experiences.
  • Managed multiple appointments, customer timelines, follow-up needs, and competing priorities in a fast-paced event-driven retail environment.
  • Built trusted client relationships through strong communication, attention to detail, and service throughout the purchasing process.

Customer Service Representative at McGrath Automotive (2019-03 – 2019-08)

  • Conducted 80–100 cold and warm calls daily to prospective and existing customers to schedule appointments and increase customer engagement.
  • Maintained detailed customer and appointment records while managing high call volume and competing priorities.
  • Used professional communication and problem-solving skills to address questions, secure appointments, and provide a positive customer experience.

Education

Bachelor of Arts – University of Dubuque

Journalism Study Abroad – University of Stirling, Stirling, Scotland

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