Jeana Mariani

Client-facing Research Manager with 8 years of experience leading end-to-end research and translating complex data into actionable business recommendations. Proven ability to partner with clients across industries to connect brand insights to strategic decision-making. Experienced in brand tracking, ad testing, and audience research, with a focus on driving business impact through insights.

Research Manager at Morning Consult (2022-01 – Present)

• Lead end-to-end research projects on global engagements ($70K–$2.1M), ensuring timely delivery of high-quality insights and recommendations that inform strategic decision-making
• Partner with clients across automotive, CPG, technology, logistics, and media industries to understand business objectives and deliver tailored, actionable insights that guide client strategy to senior stakeholders
• Translate complex data into clear narratives, identifying key drivers behind shifts in brand and performance metrics and synthesizing multiple data sources for deeper context
• Design and execute surveys, ensuring collection of relevant data and maintaining high standards of quality and accuracy across deliverables
• Collaborate cross-functionally to scope and execute research aligned with client goals
• Mentor junior team members on research design, reporting, and best practices
• Leverage emerging tools (including AI-assisted analysis, data visualization) to improve efficiency and enhance insight generation
• Support business development efforts by contributing to proposal scoping and aligning research approaches with client needs

Account Manager at Ipsos Quality Measurement (2018-01 – 2021-12)

• Managed Ipsos' largest automotive quality study, overseeing sampling, fieldwork, quality assurance, and analysis of NPS data
• Developed client deliverables highlighting key insights and identifying quality issues to support business outcomes and inform product improvements
• Managed and trained suppliers and cross-functional teams across the globe to ensure projects are meeting targets and adhering to timelines
• Led implementation of complex survey methodology ($340K), including questionnaire design, supplier coordination, and program execution

Sales Operations Analyst Intern at Valassis (2017-06 – 2017-08)

• Collaborated directly with and presented to Sales Directors and VP of Sales
• Manipulated Salesforce reports & dashboards to generate Excel analyses
• Analyzed thousands of records of data regarding revenue and sales activity in Excel; streamlined sales process by identifying key setbacks

Bachelor of Science in Business Administration – Central Michigan University (2017-12)