Jessica Dooley

Front-End Web Developer with 19+ years of experience building marketing-driven websites for agencies and creative teams. Deep expertise in WordPress, PHP, HTML, CSS, JavaScript, and responsive development, with a strong understanding of SEO, schema markup, and accessibility standards. Known for bridging design and development, working autonomously as a sole developer, and delivering reliable, high-performing sites that support business and audience goals.

Front-End Web Developer & CMS Specialist - Self-Employed (Freelance) - Remote

(2023-01)

• Design and develop responsive, marketing-focused websites using WordPress and modern front-end standards.
• Optimize performance and accessibility, regularly achieving 90+ PageSpeed scores and improved Core Web Vitals.
• Implement SEO best practices including schema markup, structured content, and crawl-friendly templates.
• Serve as the sole developer on projects, managing timelines, priorities, and technical decisions independently.
• Collaborate with designers and marketing stakeholders to translate creative concepts into functional builds.

Marketing Account Manager & Content Strategist - Rocky Mountain Squeegee Squad - Remote

(2021-01)

• Design and develop web, email, and campaign content supporting local customer acquisition efforts.
• Manage Facebook business presence and campaign content, coordinating creative, messaging, and landing page alignment.
• Manage HubSpot, email platforms, and analytics tools with a focus on conversion tracking and performance.
• Act as primary technical and creative contact, aligning marketing goals with digital execution.

Senior Web Developer & Consultant - ToolStudios - Remote

(2018-01 - 2025-01)

• Maintained and modernized 15–20 active client websites across WordPress and other CMS platforms.
• Built custom landing pages and flexible content components optimized for conversion and SEO.
• Collaborated closely with designers and creative directors to ensure accurate, brand-aligned implementation.
• Led site migrations, deployments, and security hardening while maintaining performance standards.

Senior Web Developer - ToolStudios - Remote

(2011-01 - 2018-01)

• Partnered with creative teams to translate design mockups into responsive, production-ready interfaces.
• Ensured cross-browser compatibility and consistent behavior across desktop and mobile devices.
• Improved team workflows through Git-based version control and structured QA processes.

Front-End Developer - RezStream

(2007-01 - 2011-01)

• Built custom CMS templates for hospitality clients with a focus on usability and conversion.
• Developed responsive booking interfaces that improved user experience and reduced abandonment.
• Created documentation and training materials to support client-managed content updates.

Bachelor of Science - Art & Multimedia Design - University of Oregon (2003-01 - 2006-01)

Associate of Arts & Design - Arts & Design - Lane Community College (1998-01 - 2003-01)