Jessica Laing

An experienced medical aesthetics business development manager with nearly 15 years in the medical aesthetic/cosmetic industry and a demonstrated history of working and expanding into the ever-evolving aesthetic and health care sector. Skilled in business strategy and development, within the industry, in both a corporate and private setting have created a passion to create strong, healthy team environments and positive employee-employer relationships through authentic team building & empathetic leadership.

Aesthetics Manager - Affiliated Dermatology

(2018-02 - 2023-08)

• Designed and launched business operational workflows to coincide clinical needs and growth demands
• Created and implemented medical aesthetics procedural manuals used practice wide, including: Cosmetic Injectables Policies and Procedures manuals and safety guidelines, Laser safety and Procedural manuals, patient medical forms and prepost care instructions for internal use for employee references and patient/client facing external forms.
• Scheduling for medical, administrative, and nursing staff
• Department P&L, budget creation, reporting, & implementation
• Supervised and managed all company inventory including retail, prescription, and back-office supply consumables for Aesthetics services within the Product inventory Specialist for all 9 valley locations.
• Supervised and managed all the aesthetics business (cash/non-medical claims) with an RCM Aesthetics Billing Specialist with metric reporting and weekly analytics for prompt cash posting and accurate financial reporting in real time to keep a pulse on the health of the business.
• Developed Monthly promotions based on market trends and inventory / product management; Created and implemented all aesthetics promotional sales and discounts, organized all vendor and patient special events, including product launch events, private VIP events, social media marketing campaigns/giveaways, and followed metrics on each through reporting systems to track successes and other key metrics.
• Assisted on a team with Brand Strategist on all aesthetics projects being promoted and marketed via digital / social media marketing, Repatriate Product Marketing, Email campaign and CRM management marketing, as well as growth and development strategies.
• Direct to patient / consumer sales
• Passionate to create strong team environments and employee-employer relationship satisfaction through authentic team building & empathetic leadership.
• Medical Laser, Aesthetics, and Cosmetic Injector Training Facilitator
• Hiring manager & Training Facilitator for all aesthetics department team members including cosmetic medical providers (MD, DO, RN, MA, LE, CLT, PA Injectors, Body sculpting, certified aesthetics and laser technicians.
• As well as, Administrative, front office, call center, RCM/billing, and Inventory Specialist Staff (Cosmetic / Dermatological Retail & Prescription Inventory Management) which fell under the umbrella of the Aesthetics Dept. within practice.
• Responsible for all aesthetics department customer satisfaction, customer loyalty, & customer service management
• A part of a team responsible for all M&A activity within the practice from 2018-2020 as company grew from a medical dermatology/Aesthetics office of 5 locations to now 9 valley wide locations and suites open and operating.
• Mergers and Acquisitions Analysis -Overall responsible for the team's Aesthetic Equipment & Department due diligence for each potential future M&A prospects.
• Head of all Aesthetics Departments Project management - Including all new services and modality research planning and launches. From research, to purchasing, to plan implementation & management.
• Hiring – All Aesthetics Department Employee Staff including Cosmetic Medical providers (MD, DO, RN, MA, LE, CLT, PA Injectors, Body sculpting, Laser Technicians, & Aestheticians.

Center Manager - Ideal Image Advanced Med Spa

(2010-09 - 2018-01)

Corporate National Management Trainer

• Sole supervisor of all front and back-office operations in a medical office
• Grew with an industry-leading company from an entry level admin position to an office manager.
• Evaluated sales, medical, and clerical staff performance and productivity.
• Built sales forecasts and schedules to reflect desired productivity targets.
• HR Management: Hired, on-boarded, and trained new employees; as well as conducted performance reviews, performance improvement plans, and informed on employee benefit programs.
• Motivated staff to focus on monthly sales targets by incorporating team huddles to discuss daily sales goals and action plans to meet them.
• Efficiently resolved problems or concerns to the satisfaction of all involved parties
• Scheduled all medical staff into a custom industry software to reflect accurate appointment availability and efficient utilization.

Restaurant Manager - Johnny's Tavern 119th

(2005-08 - 2010-07)

• Responsible for organization and management of all front and back-of-the-house operations
• Coordinating and managing the operations of the restaurant based on volume and shift trends.
• Schedules staff for weekly shifts and time off requests
• Optimized profit by controlling food, beverage, and labor costs by monitoring daily volume and daily shift sales and targets.
• Hired and on-boarded all new wait and management staff members.
• Trained all in-coming and/or promoted wait, bar, or management staff members by reviewing all relevant job position duties and administered testing of on-the-job requirements and materials necessary to ensure information was well received and could be implemented.
• Planned events for the business to participate in and coordinate charity functions through social media and community networking.

Chandler - Gilbert Community College (2002 - 2003)

Johnson County Community College (2008 - 2009)

Rio Salado Community College (2009 - 2010)