John Hucke
Full-stack marketer with the range to move between analytical and creative work
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About
Full-stack marketer with the range to move between analytical and creative work: comfortable interpreting a performance dashboard, and equally comfortable identifying the creative angle behind it. Experienced in managing paid social campaigns on Meta end-to-end, from creative testing through budget pacing and performance reporting, with a demonstrated ability to translate complex material into practical guidance others can use.
Experience
Creative Strategist & Media Buyer at TEN TEN Creative (2025-01 – 2026-08)
- Managed $59,700+ in Meta ad spend, driving 2,089 purchases and $102,200+ in tracked revenue.
- Achieved up to 2.75x ROAS and $17.82 cost-per-purchase, with creative CTRs reaching 6.65%.
- Built and applied documented kill-and-scale rules to guide budget and creative decisions.
Preceptor/Teaching Assistant at University of Arizona (2024-08 – 2025-08)
- Supported ~2000 students across two sections each of Intro to Marketing and Management/Organizational Behavior.
- Ran a dedicated community table, providing hands-on academic support to help students apply course material.
- Worked closely with students throughout the year to build the tools needed to succeed in both courses.
Server at Bahama Breeze (2021-05 – 2024-05)
- Delivered high-volume customer service in a fast-paced environment for three years while completing coursework.
- Built strong communication and multitasking skills through direct, daily customer interaction.
Brand Ambassador at LVIN (2023-05 – 2024-05)
- Sold travel packages directly to fellow students through in-person outreach, word-of-mouth, and social media promotion.
- Drove 12 signups at an average order value of $2,000, generating $24,000+ in total package sales.
- Built and worked personal networks on campus to convert relationships into real, paid conversions.
Education
Bachelor of Science in Management Information Systems – University of Arizona (2026-05)
