Senior Concept Artist - Azra Games - United States
(2026-04)
Developed captivating motion designs for character screens, enhancing user engagement for Azra Games' IP.
- Concepted and produced UGC-style social videos from script through final delivery, combining virtual presenters, gameplay footage, generated voiceovers, motion design, editing, captions, and sound design for 15-second gaming content.
- Built an AI-assisted production workflow using ChatGPT and Gemini for script development, ElevenLabs for varied voiceovers, and Captions AI and Seedance for virtual creator-style presenters.
- Created static, 3D-style promotional artwork and app-store optimization assets using Nano Banana, manually refining generated outputs to meet visual, brand, and production requirements.
- Produced character-spotlight and motion-comic content using scriptwriting, generated voiceovers, motion animation, transition effects, and video editing to promote game characters and features.
Senior Digital Artist - Kluge Interactive - Marina del Rey, CA
(2025-10 - 2025-12)
- Directed the visual identity for VR titles on Meta Horizon, producing high-resolution key art, app store icons, and screenshots that aligned with specific game themes and project goals.
- Integrated AI image generation tools into the production pipeline to accelerate concept ideation and enhance final polish, significantly reducing turnaround times.
- Developed dynamic motion graphics and VFX in After Effects for letter-type logos, elevating brand presence across marketing channels.
- Led cross-functional art reviews and provided mentorship to diverse game studios, ensuring a consistent, high-quality visual standard for all promotional assets.
- Executed complex 3D compositions and digital illustrations by collaborating with development teams to translate core gameplay essence into compelling marketing visuals.
Lead Creative Designer - WB Games - San Francisco Bay Area, CA
(2018-03 - 2025-05)
Led a team of seven creative designers in collaboration with the User Acquisition (UA) team to develop compelling motion and static creative advertisements for Warner Bros. and HBO intellectual properties, for live game launch Events, utilizing expertise in video editing, motion design, graphic design, and illustrations to ensure market competitiveness and alignment with audience engagement strategies.
- Integrated 3D in-game assets to produce high-performing video content, resulting in a 35% increase in engagement and a 40% boost in ad revenue; developed the "Dragon Wiggle" ad for Game of Thrones: Conquest, achieving a 50% higher ROAS and eventual integration into the game core.
- Optimized creative strategies across Meta, TikTok, YouTube, and Google UAC, delivering platform-compliant App Store assets that drove a 25% rise in campaign engagement and a 30% improvement in conversion rates.
- Concepted and produced short- and long-form gaming content for TikTok, YouTube, Meta, and Snapchat using 3D animation, texturing, rendering, motion design, compositing, VFX, and video editing.
- Adapted campaign content into platform-specific formats, hooks, pacing, and visual treatments, contributing to a 25% increase in engagement and a 30% improvement in conversion rates.
- Earned WB Games "Employee Spotlight" recognition for contributions to AAA titles, including Hogwarts Legacy and Mortal Kombat 1.
- Facilitated cross-functional collaboration with brand teams to secure assets and software, ensuring efficient delivery of high-profile projects such as the Harry Potter: Quidditch Champions launch.
- Illustrated premium key art, app icons, and in-game splash screens to elevate mobile user engagement and brand aesthetic.
Concept Artist - ForeVR Games - Los Angeles, CA
(2022-10 - 2023-01)
Designed immersive art concepts and digital illustrations for high-fidelity VR titles, enhancing visual storytelling and player presence within virtual environments.
- Developed key visual frameworks for VR Dog Park, VR Bowl, and VR Darts, translating core gameplay mechanics into aesthetic designs to drive user engagement.
- Produced high-quality static advertisements optimized for VR gaming platforms, focusing on visual appeal and consistent brand identity across remote development pipelines.
Senior Marketing Artist – Video, Motion Design, & Graphic Design - Machine Zone, Inc. - Palo Alto, CA
(2014-04 - 2018-03)
Produced high-impact video and static advertisements for flagship titles including Game of War, Mobile Strike, and Final Fantasy XV: War for Eos, contributing to campaigns that garnered millions of global views.
- Developed comprehensive storyboards for four major Mobile Strike YouTube commercials, translating complex gameplay into viral marketing narratives.
- Localized and optimized mobile marketing assets for APAC markets, collaborating closely with international stakeholders to ensure cultural relevance and performance.
- Architected dynamic ad content by animating assets in Photoshop and After Effects; delivered advanced demos on parallax animation and VFX that established new team standards for quality.
- Conceptualized digital illustrations and art concepts to define the visual tone for marketing campaigns and in-game promotional events.
Senior 2D Artist - Playtika - Greater Los Angeles Area, CA
(2014-10 - 2014-11)
Created high-fidelity vector illustrations for Bingo Blitz using Adobe Flash, ensuring all assets met rigorous technical and stylistic requirements for mobile deployment.
- Partnered with the Art Director to execute creative designs that aligned with brand standards and enhanced overall user interface aesthetics.
- Contributed to rapid-turnaround production cycles, delivering polished artwork that maintained the visual quality of one of Playtika's flagship titles.
Concept Artist - Electronic Arts - Redwood City, CA
(2012-05 - 2013-04)
Spearheaded character and environment concepts for The Sims 3: Island Paradise, delivering high-quality designs for character outfits, UI assets, and visual storytelling elements.
- Defined the visual direction for unreleased mobile titles, including Fish Club, by creating comprehensive storyboards, UI art, and title screens from early-stage development.
