Oracle Eloqua & Insights Specialist | Bridging Data Science & Multimedia Production
Send a job offer directly to this candidate
Over 20 years turning behavioral data into demand-generation pipelines, lifecycle campaigns, and predictive retention programs — with a second life producing 3D, audio, and video assets for the same brands. A high-impact Senior Marketing Data Analyst and email specialist whose career sits at the intersection of enterprise data science and multi-channel marketing execution. Specializes in the Oracle Eloqua Marketing Cloud ecosystem — architecting complex B2B demand-generation pipelines, advanced lead-scoring systems, and automated customer journeys.
What sets his approach apart is a dual capability few analysts have: he moves fluidly between technical data engineering and high-fidelity multimedia asset production, using the same behavioral insight that drives a campaign to inform the creative direction of the 3D, audio, and video work built around it. Throughout his career he has used data to build bridges between cross-functional teams, optimize marketing spend, and deliver clear, data-driven growth strategies to executive stakeholders — while training and mentoring campaign teams on-shore and off-shore along the way.
Marketing Automation Data Specialist / Analyst — Eloqua at Ciberspring (2021-06 – Present)
Manages data integrity, GDPR compliance, KPI reporting, and dashboards inside the Eloqua Marketing Cloud environment. Cleans and uploads campaign data, monitors system metrics, and troubleshoots for stakeholders across large datasets.
Email Marketing Specialist / Digital Marketing Lead at Texas Instruments (2011-01 – 2021-12)
Ten years leading Ad-Hoc and automated email campaigns, regional segmentation, and A/B testing. Coordinated client timelines, led on-shore/off-shore operations teams, and built REST/BULK API integrations for data management and reporting.
Internet Consultant / Web Developer / Owner at Digimaso (2003-05 – Present)
End-to-end marketing strategy, web development, SEO/PPC, e-commerce, and motion graphics production for independent clients across the GTA region — running in parallel with enterprise engagements for over 20 years.
Web Developer / Email Marketing at InWebMedia (2007-09 – 2009-02)
Email design for high-end clients including Fairmont Hotels; site launch, QA, and platform integration.
Web Developer / Database Design at Hansa Language Centre (2004-04 – 2007-08)
Built and localized four websites into 12 languages, developed a MySQL/PHP/Apache registration database, and designed a Flash-based admin GUI for a multi-country marketing operation.
Recording & Assistant Engineer at Romeu Music, New River Studios, Audio One (1994-01 – 1997-12)
Early career in high-fidelity audio engineering, working alongside established producers and artists — the foundation for the audio production skillset he still applies today.
Music Production & Engineering – Berklee College of Music (1991-01 – 1995-12)
Internet Management & Web Design – Humber College, ON (2002-01 – 2003-12)
3D, Motion Graphics & After Effects – fxphd.com (2010-01 – 2012-12)
Cinema 4D – Maxon Cineversity (2015-01)
Google Data Analytics Certificate – Coursera (2025-01 – 2025-12)
Salesforce Data 360 Training – Salesforce (2026-01 – 2026-12)
Oracle Certification, Marketing Cloud – Oracle University (2015-01)
CSS, XHTML & Dynamic Web Apps (MySQL/PHP) – Niagara University, ON (2004-01 – 2010-12)
