Kar Perwitasari

Communication graduate with practical experience in social media content creation, public relations, and event coordination. Proficient in developing engaging visual content, planning social media campaigns, and managing customer relations. Demonstrates strong communication, problem-solving, and organizational skills, with the ability to support brand growth and enhance audience engagement through effective communication strategies.

UGC (User-Generated Content) Creator at Self-employed (2025-01 – Present)

• Produced strategic short-form video content suited to brand goals and audience engagement, aligning with marketing objectives of the brand or company
• Collaborated with brands to produce content aligned with campaign objectives while maintaining authentic storytelling
• Researched social media trends and created platform-specific content optimized for audience engagement
• Developed creative content concepts aligned with brand objectives, target audiences, and current social media trends
• Edited TikTok and Instagram Reels using CapCut and Canva, incorporating trending audio and on-screen text

Warehouse Associate at Amazon (2025-01 – Present)

• Responsible for inspecting, evaluating, and processing customer-returned merchandise to determine its condition and appropriate disposition
• Maintain inventory accuracy and follow quality-control procedures

Public Relations & Media Promotions at Yohannes Gabriel Schools (2024-01 – 2025-01)

• Developed comprehensive strategic communication and promotional plans to grow company's brand visibility
• Manage strategic communication through the use of technical photography, videography, and basic graphic design, primarily for social media platforms
• Boosted social media engagement and contributed to a stronger digital presence
• Managed social media platforms for company; creating content that resonated with their target audience to boosted engagement
• Handled crisis communication from stakeholders, mitigating potential negative impact through effective communication
• Collaborated cross-functionally with media through Media Relations such newspaper, radio, and social media advertisement to promote the company

Social Media Manager at Arzten Travel Planner & Mater.id (2023-01 – 2024-01)

• Managed social media content across Instagram to increase brand awareness and engagement
• Created compelling travel-related content that focused on short-form videos and photos about destination highlights, travel tips, promotional campaigns, and customer success stories
• Engaged with followers, responded to inquiries, and built strong online communities to enhance customer relationships

Restaurant Team Crew at Austin Bar B Q (2024-01 – 2025-01)

• Managed customer orders both in-person or via phone, handled payments, and provided friendly customer service

Event Planning - Intern at Event Anak Indonesia (2019-01 – 2020-01)

• Planned and coordinated events from concept to execution until the promotional strategic of the event products
• Managed event marketing, invitations, registrations, and attendee communications

Bachelor of Communication in Public Relations and Media Communication Studies – Airlangga University, Indonesia (2016-2020)