Kerri Harrinanan

I have my bachelors in Business Administration with a minor in Marketing. I am currently looking for a role within Marketing. I have my certifications in Google Analytics, Data Analytics and Google Marketing and E-commerce.

Brilliant Earth (On-Site)

Marketing Associate September 2022 - Present

• Identifying marketing trends and pitched relevant concepts to key business partners to incorporate into their marketing strategies.
• Gathering key performance requirements from business partners to manage and execute campaigns successfully.
• Providing business partners with post-campaign deliverables such as Google data reports and screenshots
• Analyzing Google data reports to identify areas of improvement to implement on future campaigns. 
• Consistently meeting KPIs each quarter for marketing campaigns on SQLs.
• Cultivating positive business relationships with clients, sales teams, billing, and upper management to further develop a collaborative working environment.

Showroom Concierge Oct 2021 - September 2022

• Directly managed product development with multiple clients and guided them through each phase of the process through detailed communications strategies, ring organizing, and educational diamond/gemstone presentations.
• Collaboration efforts with clients in 2021 resulted in a >70% sales increase for online and in-store for Q1 and Q2. 
• Exceeded KPIs set by company week over week with a goal met rate of 100% on average.
• Continuously developed relationships with current and potential consumers to drive results, brand loyalty, and community growth in house and across the company’s social media platforms.

Sales Associate July 2020 – September 2021

• Managed and created content for the business to increase brand awareness and to develop better leads for the sales teams. 
• Utilized sales strategies and forward-thinking problem-solving techniques to assist and guide customers through multiple purchasing decisions.
• Took control of the day to day operations in the absence of the Store Manager.
• Created a strong store culture consistent with the brand resulting in a positive and motivating atmosphere.
• Demonstrated high level of communication skills with store manager, peers and store team, resulting in high value sales.

Bachelor of Science; Bachelors in Business Administration with a minor in Marketing.