Lindsey Liggett

I am a digital marketing strategist, brand architect, and creative operator who just finished my BSBA with a specialization in Digital Marketing. I build brands that feel alive. Not just visible but felt.

As the founder of The Burnt Halo, I developed a bold, psychologically aware brand voice rooted in edge, depth, and human connection. I specialize in clarifying identity, shaping narrative, and translating complex ideas into messaging that resonates and converts. I don’t believe in empty content. I believe in intentional positioning, audience psychology, and strategy backed by data.

My work blends creative direction with performance analytics. I research behavior, design brand ecosystems, develop content strategies, and measure what matters. I enjoy building from scratch, refining what already exists, and turning scattered ideas into cohesive digital presence.

I am especially drawn to remote teams and forward-thinking companies that value independent thought, strong branding, and measurable growth. If you’re building something with teeth and vision, I’m ready to help shape it.

Digital marketing professional and brand strategist with experience developing cohesive brand identities, content strategies, and audience growth initiatives. Skilled in combining creative direction with data-driven insights to improve engagement, optimize campaigns, and strengthen digital presence.

Experience includes content development, brand positioning, performance analysis, and cross-platform marketing strategy. Adept at translating complex ideas into clear messaging that resonates with target audiences and drives measurable results.

Founder experience has strengthened capabilities in brand architecture, voice development, consumer psychology, and independent project management. Thrives in remote, fast-paced environments that require both strategic thinking and hands-on execution.

Bachelor of Science in Business Administration (BSBA) with a concentration in Digital Marketing. Comprehensive training in brand architecture, consumer psychology, digital analytics, and integrated marketing strategy.

Program emphasized strategic thinking, data interpretation, audience targeting, campaign execution, and ethical digital communication. Equipped with the analytical and creative skills necessary to build, scale, and optimize modern digital brands.