Director of Sales & Marketing at Mercury Plastics Inc. – a Masco Company (2024-04 – 2026-04)
- Developed & executed a strategic growth plan – driving increased accountability, new SIP, KPI's and higher margin growth rates.
- Implemented new prospecting tools that resulted in $5.0MM+ in new business opportunities
- Rigorous deployment of 80/20 principles and strategic pricing to increase operating margins 3 points over the first twelve months
- Developed and implemented a new website to leverage marketing automation and proactive prospecting
- Developed and implemented a new sales incentive program to align with the business strategy and improve profitable sales growth incentives
- Increased customer intimacy with strategic accounts – strengthened relationships and formalized account plans.
Sr. Business Development Manager – CPVC applications at The Lubrizol Corporation (Brecksville, OH) – A Berkshire Hathaway Company (2022-10 – 2023-04)
- Developed & executed the strategy to rapidly grow and expand non-pipe (core) revenue: $3.0 to $20.0 million over 3-year span
- Established and strengthened key partnerships to broaden go-to-market reach.
- Developed a robust innovation and new business growth pipeline.
National Sales Manager (Industrial, Plumbing, HVAC, Fire Protection) at The Lubrizol Corporation (Brecksville, OH) – A Berkshire Hathaway Company (2017 – 2022-10)
- Led the transformation from an informal sales strategy to a dynamic sales management strategy that drives extreme ownership, clear performance expectations, and continuous improvement philosophy. This strategy resulted in immediate improvement in business results, volume growth (8-12% annually), sales enablement, and differentiated selling capabilities. $175 million.
- Combined separate sales organizations into one cohesive team and led the implementation of new cultural beliefs to improve overall effectiveness and productivity.
- Led the strategy, development, innovation, and commercialization of a new UL-listed, IP protected antifreeze: a new category for the business. Launched in September 2020, freezemasterTM is the ideal freeze protection approach for fire sprinkler systems with unmatched corrosion protection to meet NFPA requirements. Resulted in $5.0 million in brand new, high margin sales.
- Strategic account management with global partners to align business strategies with global partners: Johnson Controls, Ferguson Fire & Fabrication (doubled business via long term partnership agreement – incremental $20 million net sales) Viking, and GF Piping Systems.
- Served on key councils and committees in the Fire Protection Industry.
Regional Market Segment Manager, Europe, Latin America, and Global Innovations at The Lubrizol Corporation (Brecksville, OH) – A Berkshire Hathaway Company (2013 – 2017)
- Identified significant business opportunities and developed a comprehensive strategic marketing plan for Europe: $3.0 million business.
- Led and coached a group to address accountability issues within the marketing and sales team – established individual territory plan development, KPI accountability, and revising incentive plans to generate enthusiasm and engagement.
- Established a new licensee partnership in Brazil: resulted in $5 million in revenues.
- Led development and execution of go-to-market strategy to meet aggressive growth and business goals for the Americas: segment consistently grew around 10% annually, exceeding our objectives.
Director of Marketing and Product Development – Commercial Business Unit at Moen, Inc. (North Olmsted, OH) (2011 – 2013)
- Rapidly transformed culture and expectations of a team that was struggling to achieve business expectations.
- New shower products grew category 30+% in 2012 and 2013YTD while providing accretive margins.
Sr. Brand Manager – ShowHouse® (Luxury Brand) & Cleveland Faucet Group® (Multi-Family) at Moen, Inc. (North Olmsted, OH) (2010 – 2011)
- Developed a bold proposal to discontinue the ShowHouse brand and create a Premium Moen line in its place - executed in 2011 and resulted in sales growth rates far exceeded expectations: double-digit net sales growth and market share gains.
Sr. Product Manager - Marketing, Innovation, Wholesale Business Unit at Moen, Inc. (North Olmsted, OH) (2008 – 2010)
- Served as product Lead on ioDIGITALTM – state-of-the-art digital custom shower and bath system introduced in May 2009. Lead product management for innovation projects, including platform road maps, concept and model incubation, profitability, financial analysis, and forecasting on new product projects.
Sr./Group Project Manager - New Product Develop., Wholesale Business Unit at Moen, Inc. (North Olmsted, OH) (2002 – 2008)
- Led a group of 9-10 Engineering & Project Management associates, including a Product Development team based in China - launched a broad product portfolio & several key product innovations for the business.
Director of New Business Proposals and Director of Product Development at Shiloh Industries, Inc. (Valley City, OH) (1999 – 2002)
- Developed and implemented a new business proposal process for steel processing, stamping, welding, laser welding, and assembly operations.
- Key player on the leadership team that grew laser welded blanks product line from zero to $150 million (annual revenue) in less than two years and included two new plant start-ups in Ohio & Mexico
Manufacturing Engineering, Product Design, and Product Engineering Leadership at Eaton Corporation (Cleveland, OH) (1994 – 1999)
Manufacturing Engineering, Product Design, and Product Engineering leadership roles in stamping, machining, assembly, and finishing operations.
