Mark Scholl

Senior revenue and operations executive with experience scaling consumer and B2B service businesses through pricing, conversion, GTM alignment, and operational transformation. Led large cross-functional organizations, built CRM and KPI infrastructure, and contributed to private equity-backed growth, 4–5x EBITDA growth, and two successful exits.

Executive Vice President, Consumer & B2B Operations at Montway Auto Transport (2018-07 – 2026-01)

• Drove 4–5x EBITDA growth by scaling revenue and improving pricing, conversion, and cost structure
• Led a 350-person global organization across B2C and B2B, aligning sales, operations, and customer success to improve execution at scale
• Scaled annual order volume from 35K to 150K+, helping build the #1 consumer auto transport platform in the U.S.
• Integrated sales and operations under a unified execution model, increasing accountability, speed, and performance
• Built Salesforce CRM and KPI infrastructure to improve pipeline visibility, performance management, and data-driven decision-making across the business
• Implemented structured operating workflows across sales, customer success, support, and dispatch, increasing consistency, efficiency, and execution quality at scale
• Eliminated friction between sales and operations, improving alignment, speed, and execution
• Improved full-funnel conversion across Website → Quote → Call → Order, driving full-funnel performance
• Implemented remarketing, SMS workflows, and lifecycle engagement to strengthen lead nurture and conversion
• Built an affiliate marketing program that generated 15–20% of total leads
• Implemented AI website agents and automation tools to support scalable digital operations and customer interaction
• Co-led CMS and eCommerce platform transformation to improve conversion and build scalable growth infrastructure
• Deployed AI tools across sales, support, and dispatch
• Reduced cancellations from ~20% to 10–12% and achieved an NPS of 78, improving retention and customer experience
• Launched the Price Lock Guarantee and Assurance product, generating $1.2M+ gross profit in year one
• Transitioned nearly 100% of sales & operations teams offshore and built the leadership structure to support the new operating model

Director of Operations (General Manager Scope) at ACS, Inc. (2010-01 – 2017-12)

• Led operations for a $30M to $65M+ B2B distribution business, supporting a successful sale
• Operated as de facto GM overseeing sales, IT, distribution, and customer success across the business
• Implemented Salesforce CRM and a warehouse management system (WMS) to improve operational infrastructure
• Scaled the organization to ~40 employees while improving operational discipline

Sales / Account Management / Operations Roles at InfoGroup (2005 – 2010)

• Built foundation in B2B sales, data-driven marketing, and account management
• Managed client relationships and supported revenue growth initiatives

Bachelor's Degree – DePaul University, Chicago (2005)