Mark Styczen
Creative leader and brand strategist
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About
Creative leader and brand strategist with a proven record of delivering brave, authentic, and inspiring ideas that drive measurable results. Skilled in setting vision and strategy, leading high-performing creative teams, and overseeing multi-brand portfolios in fast-paced, service-oriented environments. Adept at blending design expertise, marketing insight, and business acumen to produce work that elevates brand presence, engages audiences, and supports organizational goals.
Known for fostering open exchange of ideas, mentoring creative talent, and delivering exceptional client and stakeholder satisfaction.
Experience
Brand Design Manager - Lindemann Chimney Supply
(2020-01)
- Partner closely with executive leadership to set creative vision and strategy for a $32M national brand, overseeing design direction for multiple product lines and marketing channels.
- Manage and mentor a creative team while collaborating with marketing, sales, and operations to deliver on brand goals.
- Served as Creative Director for three YouTube commercials promoting both the company's home service division and chimney supply business — overseeing concept development, scripting, storyboarding, on-set art direction, and post-production to ensure brand alignment and audience engagement.
- Lead concept-to-execution for digital, print, trade show, and social media campaigns, ensuring brand consistency and audience connection.
- Directed a full brand refresh, significantly increasing recognition and market impact.
- Created and produced a 220-page product catalog as sole designer, streamlining marketing production and improving sales enablement.
- Launched Google My Business ad campaigns increasing click-through rates by 200%.
- Built an in-house photography studio, reducing costs by $40K annually while improving asset quality.
- Elevated email marketing, achieving average open rates above industry benchmarks and CTR improvements of 20%+.
Lead Graphic Designer - Block and Company
(2016-01 - 2019-12)
- Oversaw creative direction for retail packaging, catalogs, and marketing collateral for a $51M brand portfolio.
- Directed annual 160+ page catalog production through an efficient digital workflow.
- Produced trade show graphics and promotional campaigns, increasing visibility at key events.
- Partnered with cross-functional teams to develop integrated campaigns across print, digital, and in-store experiences.
- Conducted 30+ in-house product photography shoots annually, saving $30K in outsourced costs.
Graphic Designer - Digital People – Emergency Nursing Association
(2012-01 - 2015-12)
- Designed digital assets, email campaigns, and high-impact print materials supporting global events and initiatives.
- Produced 400+ page educational manuals for both digital and print distribution.
- Led trade show design, annual reports, and branding projects that enhanced member engagement.
Education
MS - Marketing Communications - Roosevelt University
BS - Operations Management - Eastern Illinois University

