Team Lead, Rockville Festival U.S. Army at 24 Seven (2018-05 – 2023-21)
At 24 Seven, we build the creative and marketing teams that power today's most exciting brands and shape the careers of uber-talented people, one job at a time. Find purpose in the work you do every day and reach your goals with unlimited growth and customized career paths.
- Manage much needed breaks and food supply for staff to keep them healthy during extreme heat weathered conditions
- Work alongside Tour Managers, U.S. Army main clients, U.S. Army recruiters and the U.S. Army band, "As You Were."
- Setup autograph signage and photo station for attendees to meet the band.
- Projected announcements to attendees walking pass the footprint to guarantee attendance and satisfy my management and clients vision of the autograph session.
- Evacuated team safely and secured footprint during bad weather conditions
- Previously meet with Brand Ambassadors and Back-up staff before shift at an offsite location to check-in and receive entry bands, parking passes and caravan over to footprint in a timely fashion.
- Provide feedback towards recruiters on their performance
- Fill in positions when needed: count of attendees that toured the footprint (using clicker), gather lead information alongside recruiters, provide tours of footprint to attendees while encouraging to receive a free album of the band and other premiums, take fun photos replacing attendees heads with big head Army soldiers, engage in conversation with attendees of civilian and military background while encouraging the listening station of the band, help attendees with personals photos around the footprint, and keep the flow of traffic going when footprint would begin to get over crowded.
- Event recap and photo submission
Event Manager, Lollapalooza Google Pixel & T-Mobile at B9 MODEL EVENT STAFFING (2022-07 – 2022-31)
We are not just a staffing company; we are a family that works together to ensure that our clients' needs are exceeded. B9 Models and Event Staffing hires smart, reliable, and approachable models that love what they do.
- Checking in all staff
- Checking in with client once you arrive
- Managing staff breaks if need be
- Taking and sending real time photos of staff throughout event to B9 account manager. At least 20 photos. Great group shot.
- Managing staff and making sure everyone is doing their job
- Event recap.
Brand Ambassador, AL Capone Cigars & On Nicotine at PARADYM GROUP INC. (2016-03 – Present)
Full service nationwide Talent & Entertainment Agency that provides top-quality talent, credible models, and entertainment services.
- Engage with participants at a variety of festivals and convenient stores. Handing out Al Capone cigar samples and capturing name, email, and photo of patron on hand held tablets. Also, encouraging current tobacco and electronic cigarette consumers to experience a new nicotine pouch product at partnered Sheetz gas stations within the Pennsylvania and New Jersey markets.
Brand Ambassador, Ford Ride +Drive Pennsylvania Auto Show at Light Speed Management INC. (2019-01 – 2019-01)
Provides creative, production and strategic solutions to agencies, production companies and suppliers.
- Recruit guests to participate and register guests as drivers or passengers (or ineligible to participate) for test driving the model vehicles. Have participants complete an exit survey while informing guests about other vehicles available. Award guest with premiums and direct them to the client's booth to get additional product information.
Team Lead, Samsung Galaxy Note9 Global Launch at BARROWS GLOBAL (2018-08 – 2018-09)
A new retail channel that leverages digital and physical enablers to drive new customer experiences at a scale.
- Build Brand Equity, Engagement and Purchase Intent. Drive switching & upgrading. Enhance purchasing options with onsite Smart Switch, Samsung+ and Premium Care registration. Create engaging consumer experiences.
- Opening and Closing Daily Checklists
- Inventory Cycle Checklist
- Starbucks Gift Card Survey
- Cleaning Checklist (if able to submit)
- CARE Survey - For you to submit after you've had any type of CARE interaction with a customer
- CARRIER Survey - For the Sprint or AT&T Carrier to submit at the end of day IF they are on-site
Tour Manager, Fruit Shoot; Memphis, TN market at IDENTITY MARKETING (2017-05 – 2017-06)
Energized by the power of globalized communities – cultures everywhere galvanized by experience, empowered to share through new technologies and content.
- Communication - Daily communication with MKTG HQ for all event logistics (product pickup, location updates, etc.)
- Administrative Duties - Loading and unloading product on daily basis
- Managing the schedule and in market navigation
- Ensuring timely expenses (fuel, ice, other job supplies) are sent to your MKTG supervisor
- Event Elements - Responsible for the safe passage of all event elements (set up and tear down along with transition from market to market)
- Taking photos for recaps
- Vehicles - Responsibly driving the vehicle
- Managing and arranging all vehicle maintenance
- Ensuring that the vehicle is secure and clean at all times
- Activation Responsibilities - Overseeing all event activities
- Communicating with your MKTG supervisor if there is a location change or issues with scheduled location
- Leading all event recapping and reporting (including photos)
Brand Ambassador, Facebook Virtual Reality Tour at ELEVATE STAFFING (2016-11 – 2017-01)
Specialist in promotional staffing and event implementation
- Increase the general public's awareness and excitement about virtual reality. Help consumers see Facebook as a technology leader in Virtual Reality. Provide a 2.5 minutes demo to consumers that immerse you in a variety of different beautiful places and environments.
- Provides free demos in 36 diverse, high traffic locations
- Give 500,000 people a great first experience with Virtual Reality
Team Lead, Wholly Guacamole at HAVAS STREET (2016-10 – 2016-10)
A brand activation division of Havas Formula that develops and executes experiential events nationwide. BA for a 2-week promotion for Wholly Guacamole where we increased market share and brand awareness by distributing 10,000+ samples of black bean chips and Wholly Guacamole at various events + street sampling in the New York and New Jersey areas.
- Supported the client in tracking ROI with daily recaps, photos, and coupon distributions
Setup Crew/Breakdown Crew/Brand Ambassador, AT&T at IDENTITY MARKETING (2016-10 – 2016-10)
Providing a consistent and refreshing higher level of service in promotional and experiential marketing.
- Represent the AT&T sponsor of the SEC Nation at the live SEC Network's traveling pregame show. Promote AT&T; specifically, the 4G LTE Network, DIRECTV and SAMSUNG. Help fans understand how AT&T is making it possible to share their SEC Nation Hot Takes with the SEC fan nation. #HOTTAKES is the main hashtag associated with the event.
Brand Ambassador, Liquid Nails "Tips on Tour" at EXTREME MARKETING AND PROMOTIONS (2015-10 – 2015-11)
A full-service promotional agency, national event staffing, and management company.
- Executed a week-long promotion for a leading construction adhesive and architectural coating company. Created highly visible and interactive events at Home Depots and Lowes in order to showcase the product to top area contractors. Collaborated with territory representatives and store management to reach the most customers. Engaged customers with rebates, premiums, and surveys, gaining valuable consumer insight.
- Generated hundreds of leads for the company through consistent interactions with the public.
- Setup and tear down footprint
- Encourage consumers to fill out a survey on a tablet
Promotional Model, MillerCoors at TEAM ENTERPRISES (2014-10 – Present)
An experiential agency that creates inspiration at the point of engagement resulting to drive sales
- Provide brand awareness of all MillerCoors beverages at various venues and collegiate events in the Alabama market. Hand out premiums and encouraging Miller Light and Coors Light beverage purchases in exchange for giveaways.
