Marketing Representative - Amstate Insurance - Slidell, LA
(2023-01)
- Lead marketing / advertising strategy, campaigns and educate clients on products, services, and promotions.
- Schedule, organize and prepare offices and conference spaces for meetings and conferences.
- Arrange catering, order refreshments and AV equipment set up for executives and client meetings.
- Handle office supplies, copying, filing and process expense reports.
Traffic Control Monitor- Security Team - Lamar Consolidated School District – LCISD - Richmond, TX
(2019-01 - 2023-12)
- Ensure compliance and safety of students, faculty, and staff for more than 2,000 students.
- Patrol designated areas of the school campus to deter, detect, and report any suspicious activities.
- Support campus administration as needed on investigations by sharing incident information, gathering students, helping with obtaining written statements and reviewing camera footage.
- Direct vehicle traffic during peak traffic times while enforcement of safe conduct for student and parent involvement for normal school activities as well as sporting events.
- Implementing safety protocols to ensure students, parents, and pedestrians can safely mitigate traffic.
Receptionist - Boardroom Salon - Katy, TX
(2019-01 - 2020-12)
- Greet, welcome and direct clients and executives while providing an inviting and professional experience.
- Schedule, organize and prepare boardrooms and conference spaces, ensuring they are clean and stocked.
- Book client appointments and manage the firm's calendar of appointments.
- Manage phone system, screen, and relay accurate messages to executives.
- Handle financial transactions, manage membership data and manage / document appointments.
- Assist with marketing / advertising campaigns and educate clients on products, services and promotions.
- Manage inventory and fulfillment of all office supplies, refreshments and company branded products.
Graphic Designer – Marketing Communications - Toshiba - Houston, TX
(2008-01 - 2009-12)
- Worked with Product Managers and Business Leaders to decide marketing strategy for their products.
- Developed brochures, fliers, event planning collateral, signage, agendas, and trade show materials.
- Created template for training manuals of technical documents to aid in operation of equipment.
- Generated name of new product for Adjustable Speed Drives group to roll out as new product launch.
- Led proposal strategy, content of graphics / narratives and collaboration of employees to pursue business opportunities.
- Edited company newsletter "Toshiba Times" for global organization with over 1000 employees in US, and for circulation to customers, distributors, and suppliers.
- Created logos, headings and other brand identity for corporate business units, products, and promotional items, including pre-press design and layout of brochures, ads, and catalogs.
Project Manager - Deloitte - Dallas, TX
(1999-01 - 1999-12)
PepsiCo Business Solutions Group (PBSG), change leadership consultant for the Enterprise System Management (ESM) Initiative, and rollout and deployment of 3rd party Tivoli Network and Software.
- Developed and implemented Communication & Stakeholders Plan, an overview of all communication and enrollment activities for each phase of the project including project logo.
- Wrote correspondence to aid in change management for all tiers of PepsiCo's organization.
- Coordinated content for project website and developed project logo and slogan.
- Managed team building events including all companies involved in the project – Tivoli, PepsiCo (Frito-Lay, Pepsi, Tropicana) and Deloitte.
Marketing Director - Albert-Garaudy & Assoc. Inc. (Engineering Services Firm) - New Orleans, LA
(1997-01 - 1999-12)
Created a fully functional and full-service marketing department to meet the daily demands of a thriving engineering service company with multiple locations.
- Led corporate communication strategy, all media communications with consistent branding messaging, and developed and supported a CRM site with more than 1,700 client contacts.
- Enhanced marketing effort resulted in the addition of 23 new clients and contributed to an increase in corporate revenue of 69% in 1997 and a further increase of 54% in 1998 (or 160% over 1996).
- Created corporate brochures, drafted press releases, client correspondence, and advertising (published in both local and international publications). Coordinated and supervised photo shoots.
- Responsible for overall proposal strategy, content of graphics / narratives and collaboration of employees to pursue new business opportunities.
- Responsible for trade show / career fair participation, promotional and collateral materials, direct mail, community involvement, and event planning - including sales presentations and team building events.
- Hired, trained, and managed a staff of a communications specialist and a graphic designer.
- Administered multi-company-alliance website, including extranet & intranet sites, Key client project and providing medium for engineering document viewing and control for external users & customers.
Marketing Specialist - Whitney National Bank (Corporate Office) - New Orleans, LA
(1996-01 - 1997-12)
- Coordinated corporate resources in executing marketing requests for 76 branch offices.
- Compiled and edited employee newsletter, "Bits of Whit." Drafted press releases and articles.
- Conducted cost and quality comparisons of printed marketing materials and awarded contracts to vendors.
- Analyzed market research data and compiled market trends for presentation by corporate rates committee.
- Researched customer banking relationships and collaborated with branch managers to create banking package offers for targeted groups, resulting in improved customer relationships and expanded clients.
Assistant Account Executive - Keating Magee (Advertising, PR & Strategic Marketing Agency) - New Orleans, LA
(1996-01 - 1996-12)
New Orleans affiliate of Manning, Selvage and Lee
- Responsible for daily account service and implementation of public relations programming for clients; New Orleans Saints, Lloyd's of London, Hotel Inter-Continental, Bank One and Bell South Mobility.
- Drafted press releases; developed press kits and company profile; supported media relations.
- Tracked and evaluated media coverage; developed monthly value reports for clients.
Intern – Account Services / Creative - Peter A. Mayer Advertising, Inc. - New Orleans, LA
(1995-01 - 1995-12)
- Analyzed market research data to ensure effective delivery of messages to target audience.
- Assembled editorial copy and coordinated printing of the Louisiana Tour Guide publication.
- Responsible for providing props and managing "extras" for various production shoots.
- Wrote copy for clients, i.e.) Casino Rouge, New Orleans Riverside Hilton, and South Seas Resorts.
