Nicole Janovsky

Product and visual designer with 2+ years of experience designing mobile apps, websites, print materials, and marketing creative, with a focus on health and wellness. Combines startup ownership, healthcare agency experience at IPG Health, and award-winning design work with a thoughtful approach to how people understand and use design.

Digital Creative Lead | Health-Tech Startup at Yogger Corporation (2024-06 – 2026-10)

• Led the mobile redesign as sole product designer, contributing to a 26% relative increase in trial-to-paid conversion (39% to 49%) and 45% higher revenue per trial.
• Designed iOS mobile, tablet, and web interfaces that simplified movement data, scoring, and progress comparisons.
• Created print and digital creative, including patient pamphlets, website graphics, paid ads, App Store visuals, and clinical reports, adapting complex product information for patient and professional audiences.
• Refreshed the component library, color palette, and brand guidelines for consistent product and marketing design.
• Gathered feedback through informal user interviews and clinician outreach; collaborated with developers to refine user flows and implementation-ready designs.

Art Director Intern | Healthcare Advertising Agency at IPG Health (2023-06 – 2023-08)

• Designed digital campaign assets for a national healthcare brand within brand and regulatory guidelines.
• Partnered with creative, strategy, and medical teams on client presentations and regulatory review materials.

Bachelor of Arts in Creative Advertising – Michigan State University