Paulina Locicero

7-time certified writing and career branding professional with 25+ years of cross-industry expertise spanning AI-enhanced content creation, customer relationship management, digital media, SEO strategy, entrepreneurship, and IT systems. Proven record delivering 98% on-time client work with a 95%+ satisfaction rate across freelance, remote, and corporate settings. Skilled communicator who transforms complex ideas into compelling, human-centered stories — whether crafting ATS-optimized executive resumes, SEO-driven web articles, or daily micro-stories that engage thousands of readers.

Known for blending technology fluency (AI, ML, ChatGPT) with classic writing craft to produce results-driven content. Self-motivated, tech-savvy, and passionate about lifelong learning. Also experienced and available for paid work housekeeping, kitchen/cleaning, retail sales, cashier, stock, basic tax preparation, customer service on-site or remote home office.

Entrepreneur | CEO | Certified Career Writer & Employment Coach at OceanviewResumes.com LLC (2020-02 – Present)

Launched and scaled a coastal-inspired career branding platform offering ATS/AI-optimized resumes, LinkedIn profiles, cover letters, and SEO web content for clients nationwide.

• Engineered high-performing Squarespace website with SEO-driven blog posts, client newsletters, and affiliate marketing integrations — elevating brand visibility and client acquisition.
• Integrated ChatGPT, AI, and ML tools into writing workflows, delivering cutting-edge career documents that reflect current hiring trends and ATS requirements.
• Achieved consistent 5-star client reviews through meticulous attention to detail, on-time delivery, and personalized career strategy sessions.

Certified Professional Resume & Profile Writer at Randstad RiseSmart (2022-01 – 2024-12)

Crafted compelling resumes, cover letters, and LinkedIn profiles for Senior Executives and outplaced employees from national corporations.

• Maintained 98% on-time delivery rate and 95% client satisfaction score across a high-volume national caseload.
• Elevated client visibility by 30% through strategic personal branding and LinkedIn optimization techniques.
• Collaborated with career coaches and managers on professional development; applied AI/ML tools to optimize document quality and clarity.

Certified Resume & LinkedIn Writer at Academia Writers / Freelance (2018-01 – Present)

Crafted professional career portfolios including resumes, ECQs, KSAs, bios, federal resumes (USAJOBS), and LinkedIn makeovers for diverse clients across industries.

• Earned 4 certifications during this period: CPRW, ACRW, ACPW, and CBRW-FR through PARWCC, Resume Writing Academy, and Battlefield Resumes LLC.
• Collaborated with resumewritingacademy.com and PARWCC to stay current with industry best practices and evolving resume standards.

5-Star Freelance Content Writer at Textbroker International (2018-01 – Present)

Advanced from 3-star to 5-star writer (highest rating) within 3 months — the top tier at Textbroker, earning premium compensation for articles and edits.

• Maintained 99% first-draft acceptance rate and 4-star quality reviews for 4 consecutive years across topics including Business, Career Coaching, Health, Real Estate, and Marketing.
• Delivered SEO-optimized, research-backed articles for diverse client websites; selected engaging visuals to complement written content.

Remote Customer Service Specialist at Sitel@Home | Active Network | Teleflora | Target | Hilton @Home (2014-01 – 2020-12)

Delivered exceptional phone, chat, and email support in fast-paced, high-volume retail, hospitality, and park reservation environments.

• Achieved top quality assurance scores and exceeded KPIs consistently across multiple seasonal remote roles.
• Self-managed technical setup in VPN remote environments; diagnosed and resolved computer performance issues independently.
• Cross-trained hotel housekeeping and front desk operations, demonstrating flexibility and commitment to service excellence.

Systems Management Integrator at IBM (1987-01 – 2000-12)

Provided IT help desk and system management support for IBM employees and contractors over a 13-year career, building deep technical fluency.

• Participated in the IBM Work/Study Program completing 2 years of Computer Information Systems coursework at Dutchess County Community College.

Bachelor of Arts in Business Administration & Management – Christian Leaders Institute College Online (2020-01)

Computer Information Systems — IBM Work/Study Program in Computer Information Systems – Dutchess County Community College (2000-12)

Certificate in Website Design, Dreamweaver & WordPress – Indian River State College (2013-01 – 2013-12)

Diploma with Honors in General Education – Marlboro High School