Rayan Hartson

Web enthusiast. Enjoy writing tech reviews. All-around dev & writer, an on-air contributor to various websites & magazines. My job entailed show prep, YouTube management, writing segments, running tests on different tech.

Digital Marketing Manager (Airfield Baumax 06/20b)

• Created a new format for reporting and presenting the sales, customer engagement and Google AdWords reports that shortened the meetings by 30%.
• Updated and monitored the Bid Strategy in Google Ad Words campaigns and increased the CTR (click-through rate) by 4% in the first month. 
• Redesigned and researched keywords for updating the product pages on the online shop which increased the keywords in Top 100 by 565 and in Top 10 by 24.

Ph.D. in Spanish (US Hispanic Literature), 2018 – University of Houston. Dissertation: Quixote Reborn: The Wanderer in US Hispanic Literature. Sancho Rodriguez, Chair

M.A. in Spanish, June 2015 – University of Houston

B.A. in Spanish, June 2013 – University of Houston