Rim Asheba

Multilingual Content Writer, SEO Specialist, and Translator with 9+ years of international experience creating high-performing content for global brands such as Wego, Verbolabs, GEMSELECT, ETG, and AI Astrolabe. Delivered over two years of bilingual (Arabic & English) articles and translations for Wego's Rahhal blog. Skilled in SEO content writing, translation and localization, AI-driven research, and data-based content optimization.

Experienced across multiple industries including travel, medical, beauty, fashion, sports, wellness, and technology. Proven ability to improve search rankings, increase engagement, and deliver culturally accurate content for global audiences. Strong in remote collaboration, multilingual communication, and using AI tools to enhance content quality and workflow efficiency.

Freelance Content Creator, Copywriter & Translator at Global Platforms (2015-01 – Present)

Clients: Wego, Verbolabs, GEMSELECT, Egypt Travel Group (ETG), AI Astrolabe, and multiple international brands

• Produced SEO-optimized content across all industries (not only travel): medical, beauty, fashion, wellness, technology, sports, and entertainment.
• Worked extensively in data entry tasks on Upwork, Freelancer, and other platforms.
• Translated and localized English ↔ Arabic content for marketing, medical, academic, and entertainment fields.
• Provided specialized medical, academic, and marketing translations for Verbolabs — a major Indian localization company I still collaborate with.
• Developed AI training datasets for NLP and computer vision projects with AI Astrolabe (ongoing collaboration).
• Delivered subtitles, scripts, and narrative content for promotional and educational materials.
• Enhanced brand voice consistency, improving engagement by up to 45%.

Content Writer & SEO Specialist at Egypt Travel Group (ETG) (2025-01 – Present)

• Authored 120+ travel articles covering destinations, attractions, itineraries, and cultural insights.
• Increased organic traffic by +38% and session duration by +42% within six months.
• Improved CTR to 5.4% through optimized headlines and meta descriptions.
• Boosted Google rankings from Pages 4–5 to Page 1 using topic clustering and keyword-intent strategies.
• Developed a consistent brand voice for European and GCC audiences.
• Created internal editorial guidelines to maintain content quality.

Content Writer at Wego (2023-01 – 2025-12)

Rahhal Blog (Wego) — Global Travel Brand

• Produced 200+ Arabic and English travel articles, guides, news updates, and translations for Wego's "Rahhal" blog over two years.
• Delivered bilingual content (Arabic ↔ English) and consistently maintained cultural accuracy in translations.
• Contributed to brand visibility across GCC and MENA markets.
• Strengthened search performance through optimized headings, keyword placement, and intent-driven content.
• Collaborated remotely with international editorial teams to align tone, accuracy, and brand consistency.

Pharmacist & Scientific Communicator at Governmental Health Office (2008-01 – Present)

• Provided pharmaceutical services and technical communication for medical audiences.
• Translated complex medical information into clear, accessible content, supporting expertise in medical writing.
• Strengthened attention to detail, accuracy, and audience awareness applicable across content domains.

Pharmacy – Faculty of Pharmacy (2007-01 – 2007-12)