Senior Frontend Engineer - Dubizzle Group
(2025-05)
Dubizzle & Bayut are leading Middle East platforms connecting millions in real estate, motors, and classifieds.
- Developed scalable, high-performance React and Next.js web applications for high-traffic platforms including Dubizzle and Bayut.
- Developed Landing Page Template 2.0 using a scalable component architecture, improving development speed and UI consistency across campaigns.
- Optimized frontend performance through reusable components, lazy loading, and responsive UI implementation.
- Built a pixel-perfect campaign layout with advanced tracking integration for real-time performance insights (Prypco).
- Developed a high-conversion landing page for the Saudi market. (Jeep Grand Cherokee)
- Delivered a responsive, pixel-perfect UI with seamless form integration, improving user experience for Egyptian users (Hatla2ee).
- Created an engaging campaign microsite aligned with brand identity, driving higher user interaction (Omoda Jaecoo)
- Developed a fully responsive, conversion-focused landing page for a premium real estate campaign (Rox).
Senior Frontend Engineer - Convex Interactive Pvt. Ltd
(2023-10 - 2024-12)
A digital solutions provider focusing on modern web technologies. Designed and developed AI-powered chatbot platforms using React.js and Python, integrating Generative AI capabilities to automate customer interactions. (Karachi Electric)
- Built a full Super Admin module and a multichannel Chatbot Builder using React.js with Facebook, WhatsApp, and Instagram APIs, enabling automated conversation flows and real-time customer messaging. (Berry Talks)
- Developed advanced Super Admin capabilities and a dynamic Chatbot Builder integrated with WhatsApp, Facebook, and Instagram APIs, supporting live chat interactions and platform moderation. (Z-verse)
- Delivered Super Admin features and a complete Chatbot Builder powered by Facebook, WhatsApp, and Instagram Business APIs, enabling bot creation, message filtering, and real-time customer communication. (Telenor)
- Successfully built a chatbot builder by integrating WhatsApp Business APIs using React.js. (WhatsApp Chatbot)
- Led frontend development, mentored junior developers, and delivered scalable AI-powered solutions.
Frontend Developer - Outsource in Pakistan
(2020-12 - 2023-09)
A platform for outsourcing web development services.
- Converted PSD and Figma designs into HTML5, WordPress, Shopify, and React.js applications.
- Partnered with international clients to create an engaging site using Next.js.
- Leveraged experience in WordPress theme customization to create a fully functional eCommerce website.
- Developed a WordPress e-commerce website with smooth animations using GSAP.
- Developed visually engaging gaming website pages to improve user experience and engagement.
Frontend Developer - Symmetry Group (Pvt) Limited
(2018-04 - 2020-12)
A leading digital marketing agency in Pakistan.
- Designed and developed a dynamic UI for PSX using HTML, CSS, and JavaScript to deliver a seamless user experience. (PSX)
- Developed a sleek, user-centered interface for the MCB website to elevate user experience and engagement. (MCB Bank)
- Managed data and contributed to the development using Expression Engine. (Jazz)
- Developed an engaging and accessible website with a focus on user experience and visual appeal. (KDSP)
- Created an attractive website with smooth animations using HTML, CSS, and external animation libraries to enhance interactivity. (Engro Fertilizer)
