Scarlett Taylor

Public Relations and Marketing professional with a track record of leading integrated campaigns for clients across diverse industries. Pairs press strategy, media relations, social media, and event marketing with major-label experience and a sharp instinct for audience, culture, and storytelling. Skilled at securing earned media, cultivating journalist and influencer relationships, and turning campaign performance into measurable brand growth.

Publicist at TCB Public Relations (2025-07 – Present)

• Craft and lead integrated PR campaigns for music, entertainment, political, and lifestyle clients, securing earned media placements that align brand narratives with target audiences
• Write press releases, pitches, and talking points; coordinate interviews, features, podcast bookings, and event placements across digital and traditional outlets
• Cultivate relationships with journalists, editors, and influencers, expanding share of voice and driving consistent client coverage
• Analyze campaign performance and translate insights into recommendations that refine messaging and sharpen future outreach

Elementary School Teacher at Success Academy Charter Schools (2024-07 – 2025-07)

• Designed and delivered daily lessons that drove academic progress and social-emotional development across a full classroom of students
• Built trust-based relationships with students, families, and colleagues, leading projects, field trips, and activities that encouraged participation and teamwork
• Adapted instruction and personalized support to each student's needs while managing competing priorities and deadlines in a high-pressure environment

A&R Marketing Intern at Atlantic Records / Warner Music Group (2022-09 – 2023-05)

• Scouted emerging talent through live shows, social media, and streaming trend analysis, delivering research and recommendations that helped inform three label signings
• Supported artist marketing rollouts including release planning, sample clearance, and performance metric tracking
• Collaborated with publicity, digital, and creative teams to align marketing campaigns with artist vision and label objectives

Marketing Intern at Danny Wimmer Presents (2022-06 – 2022-08)

• Produced multi-platform marketing content for major live music festivals that reached hundreds of thousands of fans and lifted social engagement by 40%
• Coordinated event marketing logistics — timelines, on-site promotions, and brand-aligned audience activations — alongside cross-functional creative and partnerships teams

Bachelor of Arts in Recorded Music – New York University – Clive Davis Institute (Tisch) (2019-09 – 2023-12)