National Sales Director - Lira Clothing
(2019-10)
- Weekly, Monthly, Quarterly reporting to the president
- Management of seven regional account representatives
- Creation and facilitation of sales plans / projections / marketing initiatives to optimize growth and ensure success in the market while having the agility to pivot quickly
- Active at all trade shows
- Management of e-commerce through Shopify as well as overseeing the marketing team for optimum results though various outlets including social media
- Key Account management and strong relationships with all majors and multiple accounts nationwide
- Works closely with value-channel accounts for special projects, private label and offloading past season products
- Strong background in Shopify / Amazon / Full Circle / Excel / Microsoft Word / PowerPoint
- Daily use of various sales platforms including Brandboom, NuOrder, Mirakl and Rithum
Sales Manager - British Customs
(2018-10 - 2019-10)
Acquiring new accounts while maintaining current accounts and fostering relationships to help build brand awareness while working directly with Triumph Motorcycles. Active in chasing trends, while managing e-commerce sales as well as B2B. Focusing on daily DTC reporting through the platform Shopify to facilitate orders, new accounts and view ecommerce analytics.
Work directly with accounting, buyers, marketing as well as the shipping department to ensure a smooth process for buyers, dealers and customers alike. Work closely with the marketing team to provide information based on customer feedback that the product offered is relatable and available in a marketing / social media setting.
- Head and Sales and Product Development for: Slate Denim, Magill LA, Nothing and Co.
- Managing all Key Accounts as well as supporting production, product development and overall customer satisfaction
Head of West Coast Sales - The Park Showroom
(2017 - 2018)
- Sales lead to as many as eight start-up brands simultaneously in various product stages, with a high development / sale success rate
Head of Domestic Sales – Stussy Deluxe - Stussy Inc.
(2007 - 2016)
Stussy's premium line and Stussy Eyewear Division. Wholesale sales of past season product all divisions. Increased presence and sales of the brand, as well maintaining overall brand integrity.
- Expansion of domestic sales demographic
- Proficiency of Photoshop, Adobe Illustrator, Excel, Microsoft Word, Microsoft Office, Stone-Edge, Full Circle and Blast-Ramp
- Proficient in NuOrder, Brandboom and Joor
- Worked directly under the CEO and President
- Worked closely with design to assist in sourcing, production and forecasting based on current trends in the market
- Acted as liaison for collaborations with brands such as Fred Perry, Dr. Martens, Timberland to name a few
- 20+ years of extensive knowledge of vintage, modern, designer clothing. This has proved tremendously helpful for research and development and forecasting
- Demonstrated expertise in business development, marketing and overall customer satisfaction
- Provided product and account development, branding
- Facilitate delivery of outstanding sales in a highly competitive market
- Active at all trade shows
- Brand placement strategy to increase visibility and maximize overall performance by studying current, past and upcoming trends
- Research and Development
- Product and Fabric Sourcing
- Maintained close contact with production team to secure quality control and timely shipping / arrival dates per season
- Worked directly with creative director / design team to help implement feedback from retailers to generate sales, while continuing to foster current and seek out new business relationships to ensure a high success rate
- Supported design team on special projects and collaborations
Director of Operations - Bespoke Limited - Orange County, CA
(1994)
Head of operations. sourcing vintage and high–end designer clothing for resale in the global marketplace. Additional roles include djing: playing all genres of popular music with an emphasis on vinyl in LA and Orange County. Designing, marketing and sales for antique motorcycles and similar subcultures. Finally, assisted in the development of publishing and licensing underground writing and music.
Radio Disc Jockey - K-JAZZ 88.1 F.M. - Long Beach, CA
(2003 - 2006)
Utilized broad based knowledge of Jazz, Soul and Blues music.
- Active on all radio station pledge drives
- Increased KKJZ's worldwide market presence by maintaining an active focus on current trends as well as a proven ability to forecast future tastes
- Maintained consistent public presence as a representative of KKJZ in the local community
- Increased Arbitron ratings since inception of on-air presence
