Shayna Marra

Versatile operations and administrative leader with 10+ years of success in team management, project coordination, client service, and financial oversight. Known for driving efficiency, building high-performing teams, and delivering excellent customer experiences. Thrives in fast-paced environments and brings a proactive, solution-oriented approach. Open to dynamic roles in operations management, project coordination, and customer success.

Business Manager - Willow Bridge Property Company - Easton, PA

(2024-07)

• Lead daily operations, financial reporting, staff development, and vendor management.
• Monitor KPIs and budgets to support company goals and ensure compliance.
• Coach and train cross-functional teams to maximize performance and service delivery.

Leasing & Marketing Professional - Willow Bridge Property Company - Northampton, PA

(2023-12 - 2024-07)

• Developed and executed marketing campaigns and improved online visibility.
• Conducted market research to refine strategies and target outreach.
• Delivered exceptional support throughout client lifecycle using CRM systems.

Property Manager - Platform Five - Easton, PA

(2023-03 - 2023-12)

• Oversaw multiple business functions: short-term rentals, events, and coworking.
• Managed renovation projects, vendor coordination, and new system implementation.
• Increased brand engagement via tailored social media strategies.

Resident Manager - Lincoln Property Company - Northampton, PA

(2016-07 - 2023-03)

• Directed operations, team supervision, legal coordination, and client services.
• Managed budgets, contracts, and reporting using industry platforms.
• Led onboarding and mentorship for new hires, improving retention and performance.

Leasing Professional - Lincoln Property Company - Northampton, PA

(2015-03 - 2016-07)

• Supported sales and marketing efforts, and maintained customer relationships.
• Utilized CRM tools to manage leasing communications and performance metrics.

High School Diploma or Equivalent - Easton Area High School