Stella Cicarone

With over two decades of experience in cross-channel marketing, I am not just a visionary CMO, but also a data and results-driven leader who is ready to roll up their sleeves and drive impactful strategies. I am a well-rounded marketer with cross-channel expertise in branding, content creation, digital marketing, licensing, public relations, social media, CRM, Go-to-Market calendar planning and retail/product marketing. I was formerly the Head of Marketing and PR for Martha Stewart Living Omnimedia for almost 7 years and I have successfully launched and managed marketing campaigns for iconic fashion and housewares brands both offline and online, such as Roman and Williams, The Children’s Place, Kate Spade, Juicy Couture and Party City.

What sets me apart as a marketing leader is my hands-on approach and willingness to delve into the nitty-gritty details of campaign execution. While I am enthusiastic about creative storytelling and fostering diverse and motivated teams, I understand the importance of leveraging data to optimize marketing performance and drive tangible outcomes. Whether it's analyzing campaign metrics, refining target audience segmentation, or optimizing conversion funnels, I am committed to delivering results that exceed expectations.

I have a strong background in brand marketing and customer-centric strategies, focusing on delivering impactful digital marketing solutions. My expertise spans public relations, creative direction, and content strategy, allowing me to craft compelling narratives that engage audiences and drive business growth. I am adept at leveraging data-driven insights to optimize marketing efforts and create cohesive, brand-aligned campaigns that resonate with target audiences across multiple platforms.

Bachelors of Science with a Concentration in Marketing from Berkeley College

Associates of Applied Science in E-Business from Berkeley College